
Adtech tools: Latest Articles

7 Best Ad Mediation Platforms for App Publishers
Choosing the right platform isn’t just a technical decision, it’s a strategic one. The right choice can mean 20–50% higher eCPMs, smoother maintenance, and future-proofing against evolving formats or privacy rules. So whether you're building a casual game on a shoestring or running a high-stakes app studio, our deep dive into the 7 best Ad mediation platforms will give you the confidence and clarity to make the best pick.

Clickadu Review: A Comprehensive Self-Serve Ad Network for Publishers
Clickadu is a premium self-serve ad network that offers high-performance traffic solutions for publishers and HQ traffic for advertisers, making waves since its inception in 2014. Known for their advanced targeting, customization capabilities and diverse ad formats, Clickadu is designed to engage audiences across various platforms, making it a go-to network for web and mobile traffic monetization. With 6 billion impressions daily across 240+ GEOs, the platform has significant traffic volumes and AI tools to increase profit automatically.

From Facebook to TikTok: Why BigSpy is the #1 Multi-Channel Ad Spy Tool in 2025
BigSpy is a highly acclaimed adspy intelligence tool designed to help users uncover creative inspiration, track competitors' advertising strategies, and optimize ad performance. Tailored for marketers, ad creatives, and eCommerce sellers, this platform provides comprehensive monitoring of advertisements across multiple social media platforms worldwide. With its extensive data insights, BigSpy empowers users to refine their ad creatives, develop more effective advertising strategies, and gain a competitive edge in the ever-evolving digital marketplace.