The Best Advertising Platform Tools for Publishers

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Advertising Disclosure

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The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. 

We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

iZooto is an owned audience marketing solution that leverages push notifications as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue.

Setupad is one of the best website monetization platforms to increase ad revenue for publishers. Enjoy superior client support and have access to top SSPs.

AdPushup is a solution for revenue optimization that raises publishers' CPMs and CTRs in order to maximize their ad revenue. They achieve this, among other things, by automating A/B testing for publisher-side ad layout optimization. 

Ezoic makes sure that websites utilizing their technologies comply with the AdSense guidelines because they are Google Certified Publishing Partners. Ezoic does not require you to have an AdSense account, but if you do, it must be in great condition, as Ezoic cannot approve sites that AdSense has banned due to policy breaches.

BridTV is quickly moving up the online video publishing and advertising eco-system with their enterprise-level video monetization solutions. Publishers can utilize a wide range of AWS services, including RDS, Redshift, EC2, S3, and CloudFront, streamlining the video management process and catering to a global audience.

Underdog Media is a dynamic ad monetization network that prioritizes offering its publisher partners highly visible ad units. The EDGE unit, a hybrid slider that can offer both video and conventional display ads, is the flagship item for UDM.

OKO ad management provides five core solutions to give website and app publishers everything they need to maximize their ad revenue. The platform grants you access to a larget pool of advertisers than Adsense or other ad networks, resulting in a larger number of advertisers competing for your ad space, thereby boosting your CPM.

Quantcast

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Quantcast is a software that helps publishers like you manage cookies and consent from your audience. 

MonetizeMore is a rapidly expanding ad tech company that has established itself as one of the industry leaders in ad revenue optimization. The platform offers a range of tools and solutions to publishers to maximize revenue from digital advertising.

AdsVictory

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AdsVictory helps publishers skyrocket their ad revenue with premium ads. With years of experience, their expert team knows how to customize ad formats, implementing various strategies to boost your revenue. Publishers will have more than 30 SSP partners bidding on your site.