PubFuture

Verified

• Superior Ad Experience: PubFuture offers a plethora of flexible ad formats to deliver high-quality ads that promote a positive user experience.
• 100% Fill-Rate: They offer a 100% fill-rate ensuring publishers get the maximum income from all ads requested on their ad server.
• Flexible Ad Control: You can block ads you don’t like, customize where they appear, and choose the types of ads that best suit your site, enabling a greater user experience
• Header Bidding: PubFuture's real-time analytics and serve-to-serve integration for each auction allows publishers to get the most of each impression.
• Unified Marketplace: The PubFuture marketplace lets you plug into the entire programmatic ecosystem with premium publishers and world class advertisers as part of a unified, thriving community.
• Revenue Uplift: The platform's comprehensive tools for yield management and automation workflow ensures better performance and revenue acceleration.
• Great Customer Service: PubFuture offers swift resolutions via email, Skype, or Telegram through their 24/7 dedicated support team.
• Efficient Dashboard: The PubFuture login grants you access to a unified marketplace, flexible ad controls, and real-time analytics, empowering publishers to maximize their revenue potential.

You can get started on PubFuture in no time. Here is your three-way guide to how you can sign up with PubFuture.

• Signup: Account Setup and Approval: Setting up your account with PubFuture is easy. All you have to is fill up the details illustrated in the screenshot below:
• Onboarding and Integration: Upon signing up, you can proceed to adding your website as shown in this image:
• Implementing the Ad Code on Your Website: The next step is to implement the Ads.txt file and submit your site for review and approval. Although it typically requires up to a week to generate sufficient demand, once this is done, the PubFuture team assists you by connecting you with the most suitable demand sources.
• Going Live: Testing and Optimization: Now you are ready to check the status of your websites on your dashboard and go live!
  

PubFuture offers a diverse range of ad formats for efficient monetization. These include:

• Video Ads: This is the best-performing ad format, a must-try ad. PubFuture has Best-in-Class Video demands, which have helped many publishers maximize their ad revenue. These include out-streaming, in-streaming, and in-content floating ads with different sizes: In-banner Video - 300×350, 496×280, 500x300, 600×400... Both Vast tags and Javascript tags are supported.
• Display Banner Ads: This is essentially a blanket term for image/video ads of all shapes and sizes. PubFuture banner ads have been proven to perform well on sites, with a 100% fill rate.
• Sticky Ads: These are ads that stick to their position as the user scrolls through the content of the page. They are available on both desktop and mobile devices. Sticky ads can be great at increasing viewability and often resulting in higher yield, therefore, some publishers claim to earn the bulk of their revenue from sticky ads.
• Interstitial Ads: Interstitials are essentially full-screen ads that can be displayed on desktop or mobile web, or in-app. Normally, they appear at transition points (such as navigating away from a page or after pausing a game) to minimize intrusiveness.
• Native Ads: PubFuture’s native ads are the ideal solution to capture audience attention without being intrusive. They are often placed at the website’s footer, where they perfectly imitate the site’s content. According to recent research, native ads receive 53% more views than their traditional counterparts.
  
• Radio/Audio Ad: For publishers, radio ads do not occupy lots of space on websites meanwhile it still guarantees higher income, especially from youger audiences.
• App Ads: In-app advertising provides a better consumer experience than display advertising on the mobile web. Ads on the mobile web are often compressed and unappealing to smartphone users. In-app ads are scaled to fit the screen and look better, thereby improving overall engagement.

If you have traffic from Tier 1 countries (such as the US, Canada, UK, Australia) then you can see higher CPMs in the range of $2.5-$4. If your site has higher user engagement and viewability, you can often attract better rates with ad refresh. PubFuture's CPM rates usually range between $1.5 to $3 for decent tier-one traffic on general purpose websites, making it the Best Ad Network for Bloggers.

• Founded: Approximately 2015
• Headquarters: London, United Kingdom
• Key Products: Programmatic advertising solutions, including Header Bidding, Open Bidding, and Private Deals
• Publisher Requirements: Minimum of 100,000 monthly pageviews; content must adhere to safety standards (no adult or illegal content)
• PubFuture helps accelerate your revenue in as little as one to 3 weeks, and month to month after that to ensure long-term CPMs.
• Payment Terms: Net 15 basis; minimum payout thresholds are $50 for PayPal and Payoneer, $500 for Bitcoin, and $1,000 for bank transfers
• PubFuture's ability to accelerate revenue stems from their diversity of ad formats, with a 100% fill rate.

PubFuture is known to work with different kinds of digital properties to maximize ad revenue. Common site types monetized by PubFuture includes news portals, blogs, entertainment & health sites, other content-driven websites with substantial tier-one traffic. 

PubFuture serves publishers worldwide, supporting websites in various languages and catering to diverse audiences. PubFuture encompasses diverse regions such as North America, particularly the United States, which sees strong CPMs . Additionally, the Asia-Pacific region, with significant contributions from China and Japan, showcases substantial uplift in ad CPMs. Europe, notably the United Kingdom and Germany, also ranks among the top performing geos in terms of CPMs for PubFuture.

Pubfuture pays for every 1,000 impressions (called CPM) their ads receive regardless of whether users click on it. This revenue model does not require a specific action from users, therefore, CPM is preferable by publishers as with this online advertising model, they don’t risk anything; ad revenue is counted after each ad serving.