Setupad

Verified

• Setupad Prebid Self-Serve: ​​A self-serve platform that offers implementation, maintenance, and optimization of header bidding technology and doesn't require much involvement from the publishers' IT team. 
• Setupad Prebid: Advanced Setupad technology for publishers with direct campaigns ready to manage website monetization in-house with a powerful hybrid header bidding solution.
• Setupad Header Bidding Wrapper: Full-service solution that connects your ad space with top-demand partners. Access extra Setupad Prebid demand and optimize your Google earnings.
• Setupad Prebid AdSense: Full-service solution. Combine your Google AdSense demand with Setupad's Prebid demand from 30+ premium SSPs to drive up your ad revenue.
• Setupad Prebid Manage Account: Unique product for publishers who want to upgrade their AdSense monetization stack and get a better return on their ad inventory with Google AdX.
• Setupad CMP: CMP tool that captures users' consent effortlessly by collecting and storing visitors' privacy preferences—simple and transparent user consent collection.
• Setupad WP Ads: A free WordPress plugin that provides you with all the necessary tools to manage, place, target, and various kinds of ads on your website.

Our cutting-edge website monetization platform is designed to optimize your revenue potential while ensuring a seamless user experience. Take a look at what Setupad has to offer:

• Prebid.js Auto-Template: Streamlined management of demand partner adaptors (SSPs, DSPs) through an auto-template that's compressed and stored on a cloud ad server. This template optimizes library selection for each user and ad placement, enhancing efficiency.
• Setupad Ad Server: Experience faster bid responses and tap into a broader range of demand partners with a single server call. Our server-to-server (S2S) connections open up new revenue streams, while minimizing latency.
• Yield Formula Analytics: Uncover the full spectrum of your revenue potential with our Ad Revenue Calculator. Connect your Google Analytics to gain a precise picture of how all website metrics influence your revenue potential. 
• Hybrid Header Bidding Solution: Embrace the future of auction technology with our unified stack that combines Prebid browser-side, Prebid server-side, Google's Open Bidding (S2S), and Amazon's Transparent Ad Marketplace (S2S).
• Viewable Bid Optimization: Maximize your eCPM and comply with Google policies with our intelligent ad refresh algorithm. Refreshing only viewable ads based on user behavior enhances ad revenue without compromising user satisfaction.
• Premium Ad Quality: Elevate user experience by leveraging our extensive blocklist and real-time blocking software. Safeguard against malicious ads and ensure premium ad quality across your site.
• Setupad Chrome Extension: Transparent, real-time auction monitoring tool as a Google Chrome extension. Report and block unwanted ads seamlessly across all demand sources maintaining control.
• Powerful Dashboard: Unified data from all demand partners and sources into one comprehensive dashboard. Prebid.js client, Prebid.js server, Google Open Bidding (OB), and Amazon's Transparent Ad Marketplace (TAM) data in one place.

The first payment will be credited 60 days after the completion of the first month. For instance, your revenue from January will be credited at the end of March. If you cannot reach the minimum payment threshold of Euros 100, the earning will be added to that of the next month, until it exceeds Euros 100 and is then paid out. You can choose to receive payments via bank transfer, PayPal, Payoneer, Wise, Revolut, or Paysera.

Setupad through its programmatic technology is able to provide a minimum CPM uplift of 30%+ to its publisher partners. If you have tier-one traffic on a niche website, you can see CPMs in the range of $5-$10. For general purpose and news based websites with US and Canadian traffic, the CPM are usually in the range of $3 to $5. CPM rates for woldwide traffic is usually in the range of $0.50 to $1.10. 

• Founded in 2015.
• Setupad is a Google Certified Publishing Partner (GCPP) a member of the IAB and TAG.
  
• Most up-to-date technology in the industry.
• Powerful reporting and analytics tools for data-driven business decisions and yield optimization.
  

Setupad's platform is designed to work with different kinds of digital properties to maximize ad revenue. Common site types monetized by Setupad includes forums, calculator type sizes, blogs, news sites, and other content-driven websites with substantial US traffic. 

Setupad operates across multiple geographies, with a focus on high-value markets like North America and Europe, making it suitable for publishers targeting global audiences.

Setupad requires publishers to have 100k monthly visitors for sign-up. Setupad promises a 30% increase over ad networks like AdSense and Google AdExchange. Most of their clients have seen a minimum of 30% increase in their ad revenue, and some have even seen an increase of over 300%.

Setupad operates on a revenue share model, where they take a percentage of the ad revenue generated through their platform. The specific revenue share percentage can vary based on the agreement between Setupad and the publisher, as well as factors such as the volume of traffic and the type of ad inventory. This is usually 80% for the publisher and 20% for Setupad unless otherwise agreed upon. 

Setupad offers the following ad formats:

• In View Ads: Elevate engagement with our Setupad Smart Ad Refresh. Only ads in the user's view are refreshed, ensuring a seamless browsing experience while boosting ad revenue.
• Sticky, Side Rail, and Anchor Ads: Improve your viewability with ads that stay fixed at strategic spots on your webpage – top, bottom, left, or right.
• Lazy Loaded Ads: Our lazy-loaded ads trigger precisely when users are most likely to see them, minimizing load times and maximizing viewability.
• In-stream Video Ads: Captivate audiences with video ads seamlessly integrated before (pre-roll), during (mid-roll), or after (post-roll) existing video content.
• Rewarded Ads: Transform user interactions into rewarding experiences. Users can watch these ads in exchange for a reward – extra coins or a hint in a game, or access to some exclusive content.
• Interstitial Ads: Increase user engagement with a noticeable ad format that covers the interface of the site. These ads either fill the screen on a mobile device or float over a webpage on a desktop.
• Static Banner Ads: Implement the best-performing banner sizes on your website without diminishing your user experience.