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Snigel has access to premium advertising campaigns as a Google MCM Partner and Google AdX Partner. With the help of its AdSense revenue estimator, Snigel can increase your ad earnings. This platform is regarded as one of the best available substitutes for AdSense and anti-AdBlock tools.
Snigel was founded in 2012 by two former Google executives, who, having observed the inadequate support for content creators in the increasingly opaque ad tech ecosystem, sought to make a change so publishers could in turn focus on creating content. Snigel partners with over 30 of the world’s largest SSPs and Exchanges while maintaining complete neutrality when it comes to demand. To maximize the value of your ad inventory, they ensure that the ad with the highest bid gets displayed on your website.
Snigel promotes good content, while ensuring the best user experience, offering a variety of goods and services to assist clients in achieving their financial objectives.
Snigel offers the following products to its users:
Snigel pays all their publishers on a NET 30-day basis, that is, a completed month of activity plus 30 days. They pay all their publishers via bank wire transfer, either in EUR or USD.
To partner with Snigel, publishers must have unique, high-quality content with high-quality traffic that comes from reputable sources and from major ad markets like the US, UK, Canada, Australia, Germany, and Western EU. The publisher must have a minimum of 2 million page views per month.
They operate on a competitive revenue share model and don’t charge any consultancy fees, retainers, or ad serving fees. You can contact them for more pricing information on [email protected].
Snigel offers the following ad formats:
A member of Snigel's Ad Operations team is on hand to support publishers the moment they join Snigel to monitor, guide and support you. Their development team also helps support the initial integration and assists with complex technical issues. There are account managers who constantly monitor performance, suggest new ideas and come up with creative approached to develop new revenue channels.
Publishers can fill out their contact form or directly send an email to [email protected], and a member from their publisher success team with reach out and speak about the onboarding process.
Snigel works with a number of publishers across various niches, but they extensively work with Technology, Gaming, Education, Music, and Auto content.
Snigel aims to learn as much as possible about the publisher's site, business, and audience and then ask for recent benchmarks and explore the expectations and goals of the publishers. They then work on a plan of action and decide the percentage of publisher's traffic they would optimize.