Refinery89

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Refinery89 stands out as a premier AdTech partner dedicated to enhancing ad monetization solutions for websites and apps. As a trusted Google Certified Publishing Partner, they focus on delivering groundbreaking solutions that boost revenue for publishers.

Refinery89 Description

Refinery89 stands out as a premier AdTech partner dedicated to enhancing ad monetization solutions for websites and apps. As a trusted Google Certified Publishing Partner and IAB Member, their innovative ad monetization solutions prioritize publishers. Offering a wide range of ad formats and monetization strategies tailored to help maximize revenue, the platform delivers highly targeted and relevant ads to audiences. Publishers seeking top-tier CPM rates and a streamlined ad management solution can benefit from Refinery89’s award-winning Single Tag technology, that not only boosts net revenue but also grants publishers a competitive advantage via easy onboarding and streamlined ad inventory solutions.

The network excels in cutting-edge technologies like single tag programmatic solution, online advertising, programmatic strategies, and full stack header bidding optimizations, ensuring maximum inventory yield and impactful ad placements. With expertise spanning GAM integrations to comprehensive layout and content optimization, Refinery89 is dedicated to driving revenue growth through innovative AdTech solutions.

Refinery89 Products

  • Ad Refresh and Anti AdBlock: They generate new ad impressions every 25-30 seconds, ensuring continuous revenue flow. Refinery89 also  provide effective ad blocker impacts to prevent revenue loss on publisher sites.
  • GeoTag: Their specialized GeoTagging monetizes traffic from various regions without altering partnerships in the primary country, enhancing flexibility in ad monetization strategies.
  • All-In-One Ad Monetization: Refinery89 streamlines ad monetization with a single SDK that integrates with over 25 premium demand sources, including Google Ad Manager, to maximize publisher revenue through comprehensive header bidding solutions.
  • Performance Dashboard: With data on the effectiveness of ads and prospects for revenue optimization, Refinery89’s publisher dashboard offers comprehensive analytics and granular insights to optimize your strategies for maximum profitability.
  • Fully GDPR Compliant CMP: Publishers can leverage Refinery89’s premium CMP Consentmanager.net with no initial cost. The Monetize App SDK aims to simplify app monetization, addressing common challenges faced by app developers and publishers effectively.

Refinery89 Software Images

Refinery89 Features and Capabilities

  • Fast And Easy setup: Refinery89 offers a fast and easy setup by allowing publishers to implement a single line of code and begin monetizing within minutes.
  • Access of Premium Demands: Publishers get access to 25+ demand sources at the best CPMs, immediate access to premium advertisers and agencies they partner with, and dynamic SSP allocation to optimize returns by country.
  • Full support from Tech Team and Native Speakers: They offer full personal support with a dedicated account manager fluent in your language. Commiting to 24/7 technical support, with a less than 12h ticket turnaround and less than 48h ticket resolution, you are also free to flag anything that might need their attention via their Chrome plug-in.
  • Fully Compatible: Refinery89's platform is fully compatible with Flutter and Android Native, and they are actively working to support iOS, React, and Unity in the near future.

Refinery89 Payment Info

Refinery89 processes payments on a 45-day cycle, meaning that publishers are paid 45 days after the end of each cycle. This standard payment term ensures that publishers receive their earnings in a timely manner. The minimum payout threshold is typically $100. Publishers can receive payments through multiple ways, such as bank transfer, eCheck, wire transfer, or PayPal.

Refinery89 CPM Rate

CPMs differ based on a variety of factors, including traffic,site quality, country, content category and site’s users niche, floor pricing rules, number and type of ads displayed. As Publishers themselves, Refinery89 does not speak in terms of CPMs, but in terms of revenue and RPMs, being the metric used by publishers to properly keep track of the effectiveness and profits of their site’s ad inventory.

As Revenue Per Mille (RPM) is influenced by different factors such as the number of ads per page, the fill rate, and the ad units CPM, Refinery89 analyzes every website individually before estimating the RPM uplift they can generate.

Refinery89 Geos Served

Refinery89 is the number 1 publisher network in Europe and LATAM, and serves globally. Here are some of its top GEOs:

  • United States
  • United Kingdom
  • Canada
  • Australia
  • Germany
  • France
  • Netherlands

Refinery89 Publisher Eligibility

Refinery89 works with all types of publishers in terms of size, content category and geography, and does not have a minimum official threshold. Their team of Publisher Success Managers and AdOps specialists analyze each website individually to determine if they can contribute to the site’s growth.

Refinery89 Revenue Share

Refinery89 operates on a revenue share model, where publishers receive a percentage of the ad revenue generated from their website’s traffic. The average revenue share percentage is 70/30, but it depends on several different aspects like traffic quality, volume, and the types of ads being served. The exact details of this are typically discussed during the onboarding process.

Refinery89 Ad Formats

Refinery89 offers a diverse range of ad formats for efficient monetization. These include:

  • Display Ads: Standard banner ads in various sizes that fit seamlessly into web pages, providing a balance between visibility and user experience.
  • Video Ads: High-impact ads that play within video content or as standalone units, available in formats such as pre-roll, mid-roll, and outstream, engaging users with dynamic content.
  • Native Ads: Ads that blend seamlessly with the look and feel of the content, enhancing user experience while maintaining high engagement and click-through rates.
  • Sticky header ads: Sticky header ads remain visible at the top of the webpage as users scroll, ensuring continuous ad exposure and engagement.
  • Interstitial Ads: Full-screen ads occupying the entire app interface, providing high-impact exposure but potentially interrupting user engagement.
  • Instream ads: Instream ads are video advertisements that play within a video player, typically before, during, or after video content
  • Outstream ads: outstream ads are video ads that appear outside of a video player, often embedded within articles or other non-video content.
  • Rewarded Video Ads: Offering users incentives such as app rewards, these ads encourage engagement by providing benefits in exchange for interacting with the advertisement.