Playwire

• Global Sales Team: You get immediate access to a global team of sellers that spans more than 15 countries.
• Robust Integrations: Offers a comprehensive set of 30+ demand source integrations
• Comprehensive UX: Focuses on maintaining user experience to allow publishers to focus on content production
• Multidisciplinary Team of Experts: Playwire is backed by a collaborative, supportive, team of experts
• Built-in DMP: Make the most of your audience with a GDPR and CCPA compliant data management platform.
• Customizable Scale: It offers all the benefits of an enterprise-grade DMP, eliminating reliance on 3rd party cookies in a privacy-friendly way, future-proofing your ad revenue stream.
• Efficient Monetization: Makes ad monetization accessible with the RAMP platform.
• Audience Segments: Segment your audience based on demographics, interest, geography, behaviors or even your own pre-defined key values.
• Audience Metrics: Measure the performance of your custom audiences, and see how the size and CPMs for audiences change over time.
  

Playwire operates on a net 60-day payment cycle. This means that the revenue is credited to your account 60 days after the end of that month, provided that the revenue for that month exceeds their minimum payout threshold of USD 100 and USD 500 for Wire Transfers.

• Playwire was founded in 2007
• In 2018, FreakOut Holdings acquired Playwire as a majority owner (although Playwire is still a separate company).
• Playwire provides access to everything you need to monetize, including a global direct sales team, a comprehensive set of demand sources, proprietary revenue intelligence technology, and more. 
• They help publishers uncomplicate their ad tech stack with no more ad ops fires
• The platform combines human and machine intelligence to increase your revenue through real-time predictive algorithms
• They offer a comprehensive set of integrations and demand sources, along with a dedicated Partner Success Manager
  

Playwire helps you monetize sites of all kinds. It also helps you monetize mobile apps and software applications. 

There are some requirements that publishers have to meet to enjoy the monetization features offered by Playwire.The publishers must have a good footprint in English-speaking countries like the USA, UK, Canada, and such. Google Analytics must have recorded a minimum of 500,000 monthly page views for your site. The publisher must not be blacklisted with Google or any major provider. The content must be unique and original. The website must have a Terms of Service page that is secure. For apps, there must be 1,000 daily active users.

Playwire offers the following ad formats:

• Rewarded Video: These ads reward the users for watching the ad in the form of points or such.
• Flex Leaderboard: These are inline ads that occupy the full-screen height as the user scrolls.
• Native Ads: These ads match the look and feel of the content on the page.
• Interstitial Ads: These are full-screen ads that cover the entire interface of the host app.