PusHub

Verified

PusHub is equipped with a range of features designed to optimize digital marketing campaigns and enhance user engagement through push notifications:

• Real-Time Notifications: PusHub delivers instant notifications to users, a feature crucial for sharing time-sensitive information, such as special deals, last-minute announcements, or urgent news, ensuring that the message reaches the audience while it's most relevant.
• User-Friendly Interface: The network stands out for its user-friendly interface, catering even to those with limited technical skills. From setting up campaigns to creating notifications and viewing analytics, all can be accessed through its centralized and intuitive dashboard. 
• Audience Segmentation: PusHub can segment audiences based on specific criteria such as demographics, user behavior, and purchase history. This segmentation allows marketers to tailor their messages based on the segmented group’s preferences or actions, which can lead to higher engagement rates and more effective marketing campaigns.
  
• Personalized Messaging: Linked closely with audience segmentation, personalized messaging ensures that the notifications sent out are adapted to the individual preferences and needs of each user. This personal touch can significantly boost the relevance of the messages, increasing the likelihood of users taking action.
• Automated Campaigns: Pushub enables the automation of push notification campaigns based on set triggers or user actions. For example, if a user abandons a cart in an online store, Pushub can automatically send a reminder or a discount offer to encourage the user to complete the purchase.
• Rich Media Support: Unlike standard text-only messages, Pushub supports rich media in notifications. This means publishers can include images, GIFs, or even video content in their messages, making them more engaging and visually appealing.
• Comprehensive Analytics: Pushub provides detailed analytics and reporting tools that help publishers track the success of their notification campaigns. Metrics such as delivery rates, open rates, and conversion rates are easily accessible, allowing publishers to analyze performance and adjust strategies accordingly.
• Cross-Platform Compatibility: Pushub’s platform supports multiple operating systems and devices, ensuring that notifications reach users whether they are on Android, iOS, or web browsers. This wide compatibility is essential for reaching a broad audience.
  

PusHub offers various ad formats to help you meet your campaign needs:

• Push Notification Ads: These are ads that are delivered to the user's device in the form of instant push notifications. This feature id crucial for sharing time-sensitive information, such as special deals, last-minute announcements, or urgent news, ensuring that the message reaches the audience while it's most relevant.
• Native Ads: These are also referred to as ‘recommended content’ or ‘promoted stories’ and are a way of advertising content in a way that is ‘native’ to its environment. Native adsmatch the look and feel of the content of the site they appear on.
• Banner Ads: These are visual ads that offer a captivating way to reach a targeted audience across various websites and platforms.
• Interstitial Ads: These ads fill the entire screen of the device as full-screen pop-ups, while the user navigates a website. 
• Video Ads: These are ads that are shown before, after or between content on a webpage or social media feeds.
• New page or domain redirect: Reach engaged users with landing page creatives that open in a new or live user page.
  

PusHub pays publishers on a NET 60 basis, through bank transfer, PayPal, Payoneer and Cryptocurrency.

• PusHub facilitates instant communication with your audience, making it ideal for timely promotions or updates.
• The network can segment audiences based on specific criteria such as demographics, user behavior, and purchase history.
• Pushub’s platform supports multiple operating systems and devices, ensuring that notifications reach users whether they are on Android, iOS, or web browsers.

Serves a wide range of GEOs.

As a publisher, you should have a minimum of 100k monthly visitors or 300k monthly pageviews. This entry level publisher traffic threshold is often recommended for a certain level of data to kick in for the optimization process to get started. Also, this threshold can benefit both the parties as this is a good starting point for scaling the website revenue. 

Publishers can expect a flat or tiered revenue share of 70-85% depending on their traffic volumes and services offered. Most ad monetization services usually take a cut in the range of 15-20% of the total publisher revenue. However, the publishers can still see a minimum of 30%+ guaranteed revenue uplift, and if the same is not attained; a negotiation should be initiated.