The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
AdsVictory helps publishers skyrocket their ad revenue with premium ads. With years of experience, their expert team knows how to customize ad formats, implementing various strategies to boost your revenue. Publishers will have more than 30 SSP partners bidding on your site.
Taboola is a web-based platform that caters to problem-solving within the digital content industry. Taboola's motto, "content you may like," accurately mirrors their business strategy, as their core business approach is centered on recommending and linking users to sites that may be of interest to them. The platform attracts individuals who are uncertain about their interests or preferences.
Adskeeper is a growing ad recommendation platform that adjusts native ads to the needs of affiliates, direct advertisers, and media agencies. Adskeeper helps publishers monetize their audience by simply displaying native recommendation ads on the website. Their artificial intelligence picks the content that the visitor is most likely to engage with based on the behavioural patterns they were following on other websites.
Clickadu is a user-friendly, self-serve monetization platform designed to help publishers maximize their ad revenue with ease. Featuring 6+ versatile ad formats, global reach, and over 6 billion daily impressions, it offers a powerful toolkit for efficiently monetizing web and mobile traffic. With intelligent AI-driven ad rotation and a guaranteed 100% fill rate, publishers can make the most of every impression.
Underdog Media is a dynamic ad monetization network that prioritizes offering its publisher partners highly visible ad units. The EDGE unit, a hybrid slider that can offer both video and conventional display ads, is the flagship item for UDM.
One of the largest contextual advertising platforms, Media.net offers cutting-edge ad tech with server-to-server technology to publishers. It has one of the largest pools of advertisers in the world and its ads can help you maximize your monetization.
Google AdSense is a contextual advertising network that helps publishers monetize their websites with global fills. It offers one of the best CPC rates for niche blogs and websites. AdSense is the go-to advertising network for all entry-level publishers.
Primis is a popular online video discovery platform. The platform collaborates with publishers to allow its users to find relevant and top-notch video content for enhanced online experiences. This boosts audience engagement, is completely configurable, and integrates smoothly.
Fluid Player, an open-source HTML 5 video player is a great way to monetize your video content for free. Lightweight and fully compatible, it allows features such as CTA and Live Stream video ads. The recent update to the codebase has led to a significant improvement in code quality and enhanced player stability.
ClickAdilla is the next-generation self-serve ad network platform with premium traffic services. It offers a bespoke solution for site owners with fully customizable ad campaigns and one tag. It is a reliable ad network with a huge amount of clean and quality ads. Their traffic optimization tools are based on big data and machine learning and will definitely boost your revenue.