We might receive a compensation for any sales generated through the links on this website. Some of our partners may compensate us for the business recommendations we provide on the site.
Underdog Media’s adynamic ad monetization network prioritizes offering its publisher partners highly visible ad units. Their EDGE by UDM owned and operated unique ad units run across desktop and mobile, driving high-impact viewability, engagement and revenue for publishers and advertisers.
According to Underdog Media, their units are 100% visible, which appeals greatly to their programmatic advertising clients. This results in higher CPMs and fills rates when employing a media unit that isn't as popular. They employ advanced technology that prevents their ads from running if they would obstruct another ad, ensuring full respect for your entire available advertising space.
Only one EDGE ad block populates at a time to ensure the best user experience, while UDM conducts an internal auction to identify the highest CPM offer among all direct advertiser relationships, demand partners, and IAB ad sizes using programmatic methods.
Underdog Media operates on a net 30-day payment cycle; that is, the publishers get paid 30 days after the end of that month, provided that the publisher exceeds the minimum payout threshold of USD 50.
Underdog media has some requirements that publishers have to meet to join their platform. The site must be owned and operated or managed directly by the publisher. The publisher site must have at least 150k monthly unique visitors for the last 90 days. The site must have a 100k or less rank with third-party traffic services like Quantcast or Alexa, and the bounce rate must be under 50%.
You have to contact UDM to get notified about their pricing system.
Underdog Media offers the following ad formats:
Underdog Media is committed to all digital privacy compliance standards and works with its partners to safeguard the protection and control of users' data preferences.
Underdog Media offers brand-specific audience segments, sales collateral, and infographics driven by Comscore and Quantcast audience data,
UnderDog is one of the best ad networks if you are looking for some additional revenue without hurting your AdSense revenue or those from other ad networks. They typically perform best for sites with good engagement time and desktop traffic. They offer sticky ads, and their technology ensures that the ads have maximum viewability.