The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
Smart adserver is a powerful ad server and natively integrated SSP on the market that provides ad serving solutions for publishers and demand partners.
Voluum is a leading ad-tracking software that helps track, analyze and optimize all of your traffic in one place.
Do you run advertisements? Do you want to provide your consumers with convenient, unobtrusive adverts that live up to their expectations? Kevels is an alternative if you need someone to integrate your technological stack or are searching for assistance constructing a new ad server.
GameADzone is a specialized ad tech platform for mobile gaming applications, offering tools for effective monetization through targeted ads like in-game banners, video ads, and rewarded ads. It features advanced analytics, supports multiple ad networks, and prioritizes user experience to optimize revenue without disrupting gameplay.
Clarip is a privacy management software that helps you maintain user consent and stay compliant with laws like the GDPR and CCPA.
HyperTracker is an easy-to-use automated hyper-tracking management system that helps you see which campaigns are successful and which are not. It provides you with a variety of statistics for analyzing the success of each campaign. It's fully automated, works around the clock and offers all the vital statistics you need to make important decisions. On a comprehensive board, you can see which campaigns are successful and the ones that are struggling.
Users of the analytics application PowerAdSpy can gain a competitive advantage for their marketing approach. An inexpensive and simple-to-use application called PowerAdspy offers advertising information for all of your company's demands.
CookieScript is a consent management and cookie management software that helps publishers to stay compliant with GDPR and CCPA. CookieScipt helps publishers build trust with their audience and avoid heavy fines by helping them stay compliant with GDPR and CCPA. It also enables publishers to give their audience the chance to opt out of being contacted. Using CookieScript, publishers can achieve a lot, including cookie consent management, thereby gaining informed users.
TripleLift is a native ad network and technology firm that assists brands in telling interacting stories via the use of visual content.
PushEngage is a mobile and web push notification service that lets you stay in contact with your users to notify them of new content or send customized notifications.