The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
HyperTracker is an easy-to-use automated hyper-tracking management system that helps you see which campaigns are successful and which are not. It provides you with a variety of statistics for analyzing the success of each campaign. It's fully automated, works around the clock and offers all the vital statistics you need to make important decisions. On a comprehensive board, you can see which campaigns are successful and the ones that are struggling.
Insticator allows you to utilize and activate first-party data to increase engagement and ad revenue for your website. It delivers a variety of things like surveys/trivia/polls embers that are engaging and serves ads with the questions. The visitors get engaged with the trivia questions, and more ads are served.
AdMedia’s robust suite of ad formats and features ensures publishers have flexible, customisable options to effectively monetize their digital properties while maintaining a high-quality user experience.
The market leader in adblock revenue recovery is Blockthrough. They provide users with a better ad experience while recouping the cash lost to ad blocking. Blockthrough aids in recouping the money that users who block ads lose.
Trustarc is a privacy compliance software that offers consent management services. It helps you avoid heavy privacy fines and breaking your audience's trust. It also gives your audience a chance to consent to receive information from you and allows you to manage easily who has consented to what and how.
Whizzco offers a solution that combines network mediation, ad serving, and AI optimization to optimize content revenue. Through a unified dashboard, the company provides an ecosystem for displaying content recommendation advertising as well as measuring and optimizing performance.
SecurePrivacy.AI helps you manage user data, user consent, user privacy, cookie consent, and stay compliant with GDPR and CCPA. Secure Privacy provides a complete solution for all your website and cookie consent needs. It offers a simple, easy-to-use interface that allows you to manage and automate your cookies compliance. It is a simple, powerful software that helps you scan websites and document cookie consent easily.
Users of the analytics application PowerAdSpy can gain a competitive advantage for their marketing approach. An inexpensive and simple-to-use application called PowerAdspy offers advertising information for all of your company's demands.
Voluum is a leading ad-tracking software that helps track, analyze and optimize all of your traffic in one place.
Radiant Media player is a modern go-everywhere next-gen HTML5 video player that delivers top-notch viewer experience.