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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

Singular helps publishers get a complete view of ROI with their next generation attribution, full-funnel marketing data, and best-in-class fraud prevention.

4.4

Index Exchange is an ad marketplace solution for publishers that connects publishers with global demand through an efficient and transparent marketplace.

4.2

A leading data activation, curation, and identity platform, Audigent unlocks the power of privacy-safe, first-party data to maximize the addressability and monetization of media at scale without using cookies. Its verified, opt-in data drives monetization for premium publishers and data partners. 

0.0

PubMatic partners with you to find out your unique needs and help you leverage the tools that you need to improve the monetization potential of your properties. PubMatic’s ad decisioning and automated selling products empower publishers with independence and access to unique demand while also maintaining a strict commitment to transparency and quality.

2.9

MemberGate is a mature platform with 18+ years of experience. MemberGate provides membership to everyone with content to publish. The platform comes with features worth spending on and a team to make it all flow easily and smoothly.  MemberGate is full of tools to manage members' websites and make things run on autopilot.

4.4

Adtelligent is a sell-side ad technology company providing holistic demand management and intermediation solutions for publishers. By integrating ad serving for display and video, header wrapper capabilities, and outstream functionality into one holistic stack, Adtelligent has established a new standard for selling inventory to programmatic buyers.

4.2

As a powerful performance-based traffic monetization platform, MyBid specializes in programmatic advertising solutions for publishers and advertisers. The network optimizes revenue through a range of monetization options, including display ads, push notifications, and pop-unders, with a flexible CPM model to diversify revenue streams. MyBid delivers close to 10 million push ad clicks in a month, maximizing yield for web and mobile traffic across various verticals, including Utilities, Dating, Nutra, Gambling & Betting, Crypto, Finance, and Cam offers.

4.4

Anstrex is a comprehensive toolkit that teaches you how to generate money from internet advertising. This product guide offers all you need to get started whether you're an internet marketer or affiliate searching for deep insights into native advertising.

4.4

OneSignal is a leading self-serve customer engagement solution for push notifications, email, SMS and in-app ads.

4.1

Truyo is a software that allows you to stay compliant with privacy laws by automating the process. It also helps manage consent and data from your audience and employees. 

0.0

Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: