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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

LinkTrackr is a web-based link-tracking, affiliate cloaking, and split-testing software.

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OnAudience helps easily analyze profiles of online customers and automatically generate reports that include the interests, demographics, and purchase intentions of your users. It finds behavioral patterns and shows what attributes are specific to your online customers.

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Anstrex is a comprehensive toolkit that teaches you how to generate money from internet advertising. This product guide offers all you need to get started whether you're an internet marketer or affiliate searching for deep insights into native advertising.

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Truyo is a software that allows you to stay compliant with privacy laws by automating the process. It also helps manage consent and data from your audience and employees. 

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Bidmind is a programmatic media-buying platform that helps build and manage advertising campaigns with preferred channels and formats via a single media-buying platform.

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Brightcove is a streaming video platform for hosting, sharing, and streaming video content and offers a scalable, relaible and secure platform for publishers.

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A leading data activation, curation, and identity platform, Audigent unlocks the power of privacy-safe, first-party data to maximize the addressability and monetization of media at scale without using cookies. Its verified, opt-in data drives monetization for premium publishers and data partners. 

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Advanced Ads is the best WordPress plugin for managing your ads. With the help of cutting-edge tools that provide excellent flexibility and high performance, one can monetize their website.

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Fluct is a programmatic advertising platform that helps publishers and advertisers maximize ad inventory and campaign value across Asia. Utilizing machine learning and real-time bidding, Fluct offers solutions like header bidding and private marketplaces for precise targeting and optimal ad delivery, ensuring high engagement, competitive revenue shares, and robust fraud protection.

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Termsfeed helps you manage cookie consent and user consent and stay compliant with privacy laws like GDPR and CCPA. 

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Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: