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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

RedTrack is an all-in-one performance marketing analytics platform that offers an ad tracking solution based on first-party cooking.

4.0

DoubleVerify provides a centralized platform to manage revenue, inventory quality, campaign delivery, and yield for top apps and websites. 

4.1

Whizzco offers a solution that combines network mediation, ad serving, and AI optimization to optimize content revenue. Through a unified dashboard, the company provides an ecosystem for displaying content recommendation advertising as well as measuring and optimizing performance.

4.4

Leaky Paywall optimizes your digital reader's experience, enabling you to widen your audience, accelerate your growth, and identify new revenue streams.

4.0

PushEngage is a mobile and web push notification service that lets you stay in contact with your users to notify them of new content or send customized notifications.

4.5

Admitad offers online marketing solutions for affiliates to monetize their content, traffic and audience.

4.2

Consentmanager is a platform that helps publishers maintain cookie consent and user consent, and stay GDPR and CCPA-compliant.  

4.3

LaraPush is a self hosted push notification that comes with a one time payment. It lets you add unlimited domains, collect unlimited subscribers and even send notifications without any limits. Solving the problem of recurring payment in the industry, it saves you a lot of money with its one time payment model and being hosted on your server the data is secure with you.

4.6

Viewdeos is a video advertising platform that was created in 2015. Since then, it has assisted other publishers in generating the highest possible earnings. Through cutting-edge and high-end video solutions, it is a promising platform that makes it simple for publishers to maximize their advertising revenue.

4.2

OneSignal is a leading self-serve customer engagement solution for push notifications, email, SMS and in-app ads.

4.1

Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: