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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

RedTrack is an all-in-one performance marketing analytics platform that offers an ad tracking solution based on first-party cooking.

4.0

Leaky Paywall optimizes your digital reader's experience, enabling you to widen your audience, accelerate your growth, and identify new revenue streams.

4.0

A leading data activation, curation, and identity platform, Audigent unlocks the power of privacy-safe, first-party data to maximize the addressability and monetization of media at scale without using cookies. Its verified, opt-in data drives monetization for premium publishers and data partners. 

0.0

Index Exchange is an ad marketplace solution for publishers that connects publishers with global demand through an efficient and transparent marketplace.

4.2

ClickMeter is a link, affiliate, and conversion tracking software that monitors, compares, and optimizes all your marketing links in one place to increase the conversion rate. It helps publishers check and verify the visibility they provide for their clients. It shares results in real-time and helps increase the trust to gain more clients over time. It helps affiliates manage and track all their links and commissions in one platform.

4.0

DoubleVerify provides a centralized platform to manage revenue, inventory quality, campaign delivery, and yield for top apps and websites. 

4.1

Whizzco offers a solution that combines network mediation, ad serving, and AI optimization to optimize content revenue. Through a unified dashboard, the company provides an ecosystem for displaying content recommendation advertising as well as measuring and optimizing performance.

4.4

SecurePrivacy.AI helps you manage user data, user consent, user privacy, cookie consent, and stay compliant with GDPR and CCPA. Secure Privacy provides a complete solution for all your website and cookie consent needs. It offers a simple, easy-to-use interface that allows you to manage and automate your cookies compliance. It is a simple, powerful software that helps you scan websites and document cookie consent easily.

4.5

Bidmind is a programmatic media-buying platform that helps build and manage advertising campaigns with preferred channels and formats via a single media-buying platform.

3.8

Flowplayer helps you manage and achieve any streaming goal at any scale - whether it's video-on-demand, live, or simulated live.

0.0

Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: