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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

Premium Ads has emerged as a prominent ad management company based in Brazil, distinguished as the sole Brazilian Google Certified Premium Partner. With a focus on optimizing revenue and enhancing monetization strategies for global publishers, their experienced analysts facilitate connections with top-tier advertising demands. 

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A live TV streaming ad-tech company, Vidgyor has leading TV broadcasters and OTT customers across the world.

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LaraPush is a self hosted push notification that comes with a one time payment. It lets you add unlimited domains, collect unlimited subscribers and even send notifications without any limits. Solving the problem of recurring payment in the industry, it saves you a lot of money with its one time payment model and being hosted on your server the data is secure with you.

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Highfivve, a Munich-based company founded in 2019, specializes in programmatic marketing and smart monetization for publishers, enhancing ad revenues while maintaining optimal user experience. They offer a comprehensive suite of tools, including advanced AdStack, Yield Engine, and GDPR-compliant solutions, to maximize the reach and efficiency of digital advertising.

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Usercentrics helps publishers comply with CCPA and GDPR laws so as to not violate their audience's privacy. It also helps publishers by providing consent management services. 

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Digitalpush is a free web/browser push notifications service that helps publishers monetize with them even when they are not browsing your website. 

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AdZep is an Adtech platform that specializes in comprehensive and exclusive inventory management for the publishers. The company's approach prioritizes transparency, performance, and security for advertising brands. Their network includes a diverse range of both regional content producers and national brands

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Avantlink’s Arches is the next generation of affiliate network platforms. It offers a new advertiser and publisher dashboard experience and various new features that enhance the user experience. It also offers better data visualization through interactive and customizable graphs, that are all responsive.

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152 Media offers a comprehensive monetization solution designed to increase website revenue by over 30% with straightforward implementation. As a leading performance-based network, the platform provides publishers with access to international markets, utilizing advanced technologies to manage advertising processes. As one of the fastest-growing advertising networks, 152 Media handles over 10 billion monthly impressions, demonstrating its scalability and efficiency.

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As a powerful performance-based traffic monetization platform, MyBid specializes in programmatic advertising solutions for publishers and advertisers. The network optimizes revenue through a range of monetization options, including display ads, push notifications, and pop-unders, with a flexible CPM model to diversify revenue streams. MyBid delivers close to 10 million push ad clicks in a month, maximizing yield for web and mobile traffic across various verticals, including Utilities, Dating, Nutra, Gambling & Betting, Crypto, Finance, and Cam offers.

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Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: