The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
Noviclick is an online advertising platform with pop and push traffic. Their fraud filter and advanced targetting options help you reach specific audiences and ensure authentic traffic.
LiveIntent was the first and largest email advertising network. Rather than focusing on standard on-site advertisements, LiveIntent provides technology that allows publishers to incorporate display ads within their emails.
With 1 billion+ monthly impressions, 85 million unique readers and an impressive 39% average open rate, beehiiv is not just an ad network or newsletter tool—it's a full-stack platform built for scaling media businesses and unlocking new revenue streams to reach an engaged audience.
Adcash is a global online advertising platform for advertisers and publishers worldwide. They have over 10 thousand active campaigns shown in 195+ countries that reach more than 200 million unique internet users daily. The platform uses advanced machine learning algorithms to automatically optimize campaigns and deliver the best performance and high revenue. With Adcash, advertisers can reach highly-targeted worldwide audiences, and publishers can monetize web traffic with minimum effort and maximum profit.
Global advertising platform OpenX provides publishers, buyers, and developers with the tools to grow their companies. At OpenX, they think that by letting the market know what is occurring during the purchasing process, transparent marketing programmatic technology can increase industry confidence in digital advertising.
AdButler is an internet advertising platform for publishers and marketers. It facilitates direct ad sales by publishers (instead of through ad networks), which yields larger profits. Its fully automated ordering system makes it simple for advertisers to purchase advertisements.
The fact that Feedify is a full-service solution sets it apart from the other significant web push notification systems available today. Feedify has all the capabilities businesses and organizations want in a single, condensed package, unlike other services and software that charge for additional tools and components. Users can connect with their clients with Feedify, expand their clientele, and increase sales and growth. Feedify is the game-changer when it comes to pushing notifications and monetization. More than 4,000 businesses utilize it to run their push notification systems.
Aniview is a multinational media and adtech firm whose platform is becoming more and more crucial in distributing effective and efficient video advertising throughout the open web.
Publishers like CBS Interactive, Advance, Volve Media, and others are assisted by Admiral in strengthening their reader relationships. Their solutions provide publishers free and risk-free access to technologies like adblock recovery, paywalls and subscriptions, and privacy consent. Admiral is the platform for publishers that want to increase their revenue and visitor interactions through conversion optimization. Admiral gives publishers a marketing automation tool they can use to interact with users, boost activation, and diversify income streams. With the use of these technologies, publishers better understand their visitors and provide them with more personalized experiences. Finding solutions that not only strengthen visitor interactions but also provide publishers greater control over their own businesses while safeguarding personal data is crucial as digital publishing grows more complex every day. Admiral helps you do this by giving you tools like adblock recovery and privacy consent management so you can boost reader engagement and income across many touchpoints.
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Geozo is an international platform for native advertising. Geozo helps publishers effectively monetize their websites with the most user-friendly and highly profitable ad format.