The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
TrackingDesk is a conversion tracking platform that enables you to build data-driven marketing campaigns with long-term goals.
Datagrail.io is a software that helps publishers with data governance, GDPR compliance, and privacy compliance and management of their audience's data.
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CPMStar is a specialized ad platform for gaming and entertainment, offering real-time bidding, diverse ad formats, and flexible integrations to help game-focused publishers maximize revenue.
Target Video helps publishers optimize and monetize their video content by providing robust delivery, engagement, and monetization solutions. Their platform enhances video revenue opportunities, ensuring maximum audience engagement and profitability for digital publishers.
AudiencePlay monetizes your data effortlessly. It empowers app and website owners to monetize data safely and securely and generate alternate revenue streams. It helps you monetize every footprint of your user data securely. It offers exponential revenue growth, unlike fixed revenue, by placing ads alone on your website/app.
OnAudience helps easily analyze profiles of online customers and automatically generate reports that include the interests, demographics, and purchase intentions of your users. It finds behavioral patterns and shows what attributes are specific to your online customers.
Pushly gives publishers a direct, one-on-one and ad-free engagement platform to interact with curious visitors and gain greater control over their audiences.
Video Intelligence by Outbrain is a contextual video platform that connects publishers, content creators and brands via video storytelling. They create coherent video moments on your desk, on-the-go, or on your TV. The platform effectively eradicates the issues of media consumption like distractions, irrelevance and poor user experience by bringing context to videos with AI and automation, and placing their ads with relevant content.
Seersco is a platform that helps publishers comply with privacy laws like GDPR and manager user consent and cookie consent. You can trust Seersco as it is the leading privacy and consent management platform to help companies comply with GDPR, PECR, LGPD, CCPA and ePrivacy.