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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

GameADzone is a specialized ad tech platform for mobile gaming applications, offering tools for effective monetization through targeted ads like in-game banners, video ads, and rewarded ads. It features advanced analytics, supports multiple ad networks, and prioritizes user experience to optimize revenue without disrupting gameplay.

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AdsBridge is a single affiliate marketing platform that helps you manage and optimize all ad campaigns. Using it's groundbreaking technology, you can track everything and maximize revenue. It helps you create and customize various reports in real time and with their secure and flexible SaaS platform, you can better the performance of monetization campaigns. With its complex data analysis, you can easily detect fraud. 

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Wired Carbon is a virtual digital advertising operations platform with a complete digital media support team of experts who provide innovative and tested solutions for every player in the digital media industry to support their growth.

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Smaato is a digital ad technology platform that puts publishers in control. Their ad server and monetization solution provide the tools needed to deliver quality content and monetize it.

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ClickBank is a leading global retailer with its own marketplace that enables sellers and entrepreneurs to grow their sales with their global affiliate network. ClickBank assures you quality  products, high commissions, and reliable payments. 

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Alright is a Brazilian media startup focused on fostering community formation around local and specialized communication channels. The company aims to serve as a catalyst for digital business transformation and acceleration. In the short term, Alright aims to establish at least one influential media outlet in each of the country's 558 micro-regions, creating a vast, distributed network for content production and data intelligence.

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Known to be the best affiliate tracking software, PeerClick tracks, analyses, optimizes and scales all your online advertising campaigns and affiliate programs in real time.  Using it, you can track your campaign, analyze the data, optimize the performance of your ads and eventually scale your affiliate business.

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Video Intelligence by Outbrain is a contextual video platform that connects publishers, content creators and brands via video storytelling. They create coherent video moments on your desk, on-the-go, or on your TV. The platform effectively eradicates the issues of media consumption like distractions, irrelevance and poor user experience by bringing context to videos with AI and automation, and placing their ads with relevant content. 

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Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

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ReklamUp is a global Google MCM partner specializing in Google AdX and Google Ad Manager services. They focus on increasing the revenue of mobile apps and games by utilizing various ad models, including banners, native ads, video, interstitials, rewarded videos, outstream, in-read, in-app, and display ads. As a Google Ad Exchange (AdX) and Ad Manager partner, ReklamUp offers comprehensive solutions for managing and optimizing ad inventory. 

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Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: