7 Best Media Buying Platforms for Affiliate Marketers and Agencies in 2026

1. PropellerAds

PropellerAds is a multisource advertising platform explicitly built for media buyers, agencies, brand owners, and affiliate marketers who need a self-serve ecosystem that is both scalable and controllable. The platform handles automated demand allocation across formats, smartCPM and CPA Goal optimisation (maximising revenue per impression), anti-adblock monetisation recovery, as well as source-level performance optimisation through advertiser demand.

• Ad Formats: Push Notifications, In-Page Push, Popunder / OnClick, Interstitial, Survey Exit, Telegram Ads (in Mini Apps), and Multiformat Campaigns 
• Key Features: CPA Goal, SmartCPM,  Rule-Based Optimisation, Zone and Subzone Management, Demographic and Interest Targeting, Anti-AdBlock zones, User Cohort Targeting
• Best Verticals: E-commerce, Betting, iGaming, Sweepstakes, Finance, Dating, Utilities/VPN, Antivirus, Mobile Apps, and Nutra. 
• Pricing Models: CPC, CPM, SmartCPC, SmartCPM, CPA Goal. 

SignUp Now

2. Clickadu

Clickadu combines self-serve and managed buying, making it suitable for both individual affiliates and agencies. With 6B+ daily impressions, it supports both testing and scaling campaigns. 

• Ad Formats: InPage Push, Popunder, Video Pre-Roll, Banners
• Key Features: SmartCPA, SmartCPM, advanced targeting (GEO, device, OS), S2S postback tracking, real-time analytics, dedicated account managers
• Best Verticals: iGaming, AI & Entertainment, Games, Smartlinks, Apps & APK, SEO Boost, eCommerce, Youtube and others  
• Pricing Models: CPC, CPM, SmartCPM, SmartCPA

SignUp Now

3. RichAds

RichAds delivers 5+ billion daily impressions across 220+ GEOs. Its Micro Bidding system sets different bids across 13 individual targeting parameters within a single campaign: Publisher, Sublist, Site, Device, OS, Location (region/city/zip), Carrier, Connection type, ISP, Weekday, Hour, IP, and Creative. This level of intra-campaign bid granularity is genuinely rare and enables the kind of surgical source-level optimisation that separates professional media buyers from everyone else.

• Ad Formats: Push Notifications, In-Page Push, Popunder, Direct Click / Domain Redirect, Native Ads, Display Banners, Calendar Push, and Telegram Ads in Mini Apps.
• Key Features: Micro Bidding, Performance Mode ,Target CPA, Automated Rules, Traffic Estimator, AdScore verification, GEO-specific whitelist data
• Best Verticals: iGaming / Gambling, Betting, Dating, Finance / Crypto, Nutra, Utilities / Antivirus, E-commerce, Sweepstakes, Mobile App Installs. 
• Pricing Models: CPC, CPM

SignUp Now

4. Zeropark

Zeropark has over 96 million monthly impressions across 220+ countries and a granular targeting setup built for performance marketers who need keyword-level precision. The platform’s 30-day onboarding program for new accounts is one of the most structured platform introductions in the industry

• Ad Formats: Pop Ads (popunder / CPV), Domain Redirect Ads, Deeplink Ads, Commerce Media Ads, and Injection Traffic 
• Key Features: Keyword targeting, Rule-Based Optimisation, Custom Bids, Traffic Segmentation, Detailed Reporting, 30-day structured onboarding 
• Best Verticals: Finance, Insurance, Legal, E-commerce, iGaming, Sweepstakes, Utilities / Software. 
• Pricing Models:

SignUp Now

5. ROIads

ROIads is a strong option for media buyers who want tight control over monetisation and high conversion-driven yield. AI bidding and micro-optimisation tools ensure traffic is monetised based on conversion performance, not just impressions.The platform has 900M+ daily impressions across 150+ GEOs and a toolset built around AI Bidding Technology and Micro Bidding.

• Ad Formats: Push Notifications, In-Page Push, Popunder, and Direct Click / Domain Redirect. 
• Key Features: AI Bidding Technology, Micro Bidding, Target CPA, Optimisation Rules, Traffic Estimator, Second Event / FTD Tracking
• Best Verticals: iGaming / Gambling (primary vertical), Betting, Dating, Finance / Crypto, Utilities / Antivirus, Sweepstakes, Nutra.
• Pricing Models: CPC, CPM

SignUp Now

6. Adsterra

With coverage across 248 GEOs and 35 billion global monthly ad impressions, Adsterra works with over 45,000 direct publishers and 16,000+ brands, affiliates, and agencies. What makes Adsterra specifically relevant is its combination of format variety (including the proprietary Social Bar), a Partner Care support model that functions as an active campaign partner.

• Ad Formats: Popunder, In-Page Push, Social Bar (proprietary format), Display Banners, Native Ads, Interstitial, and Video Pre-Roll. 
• Key Features: SmartCPM, CPA Goal, Custom Bidding, Traffic Chart, Traffic Estimator, Partner Care model
• Best Verticals: Finance, Utilities / VPN, E-commerce, iGaming, Dating, Mobile Apps, Software / Streaming, Sweepstakes. 
• Pricing: CPA, CPM

SignUp Now

7. StackAdapt

StackAdapt is the programmatic DSP on this list - the platform that bridges the performance-focused affiliate world and the brand/agency programmatic world most effectively in 2026. It is a self-serve demand-side platform (DSP) that gives media buyers access to premium open-web inventory across native, display, video, connected TV (CTV), digital audio, and DOOH from a single unified interface. StackAdapt is designed for campaigns that need premium publisher placement quality, brand-safe environments, and multi-channel audience journeys

• Ad Formats: Native Ads, Display Banners, Video (pre-roll and in-stream), Connected TV / OTT, Digital Audio, Digital Out-of-Home (DOOH), and In-Game Advertising. 
• Key Features: Ivy AI Assistant (in-platform AI that surfaces campaign suggestions, budget reallocation recommendations, and performance alerts); Contextual AI Targeting, Account-Based Marketing (ABM), Intent-Based Audience Segments, Cross-Channel Frequency Management, StackAdapt Creative Studio, No Monthly Minimums
• Best Verticals: Finance, SaaS / Software, Insurance, E-commerce (premium), Travel, Healthcare, B2B Services
• Pricing: CPC, CPM

SignUp Now