The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
Simpli.fi is a programmatic advertising and agency management software delivering integrated omnichannel workflow that helps media buying.
Vuukle is the world's first Publisher Workspace solution designed to maximize ad revenue, improve site speed, and amplify audience engagement.
Singular helps publishers get a complete view of ROI with their next generation attribution, full-funnel marketing data, and best-in-class fraud prevention.
.webp)
ReklamUp is a global Google MCM partner specializing in Google AdX and Google Ad Manager services. They focus on increasing the revenue of mobile apps and games by utilizing various ad models, including banners, native ads, video, interstitials, rewarded videos, outstream, in-read, in-app, and display ads. As a Google Ad Exchange (AdX) and Ad Manager partner, ReklamUp offers comprehensive solutions for managing and optimizing ad inventory.
LinkTrackr is a web-based link-tracking, affiliate cloaking, and split-testing software.
Adtelligent is a sell-side ad technology company providing holistic demand management and intermediation solutions for publishers. By integrating ad serving for display and video, header wrapper capabilities, and outstream functionality into one holistic stack, Adtelligent has established a new standard for selling inventory to programmatic buyers.
TrafficShop is an international traffic network offering traffic monetization to publishers and targeted traffic to advertisers.
Perform[cb], a leader in outcome-based marketing, recently expanded its reach by acquiring AdCommunal. Established in 2002, the company operates on a model where clients pay only for specified, achieved outcomes. It leverages AI-driven placements across multiple digital channels to ensure optimal user engagement and high ROI.
LaraPush is a self hosted push notification that comes with a one time payment. It lets you add unlimited domains, collect unlimited subscribers and even send notifications without any limits. Solving the problem of recurring payment in the industry, it saves you a lot of money with its one time payment model and being hosted on your server the data is secure with you.
CookieScript is a consent management and cookie management software that helps publishers to stay compliant with GDPR and CCPA. CookieScipt helps publishers build trust with their audience and avoid heavy fines by helping them stay compliant with GDPR and CCPA. It also enables publishers to give their audience the chance to opt out of being contacted. Using CookieScript, publishers can achieve a lot, including cookie consent management, thereby gaining informed users.