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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

Bidmind is a programmatic media-buying platform that helps build and manage advertising campaigns with preferred channels and formats via a single media-buying platform.

3.8

MemberGate is a mature platform with 18+ years of experience. MemberGate provides membership to everyone with content to publish. The platform comes with features worth spending on and a team to make it all flow easily and smoothly.  MemberGate is full of tools to manage members' websites and make things run on autopilot.

4.4

Perform[cb], a leader in outcome-based marketing, recently expanded its reach by acquiring AdCommunal. Established in 2002, the company operates on a model where clients pay only for specified, achieved outcomes. It leverages AI-driven placements across multiple digital channels to ensure optimal user engagement and high ROI.

4.3

Bitly is a URL shortener and offers robust link management software, advanced QR Code features, and a Link-in-bio solution.

4.4

SecurePrivacy.AI helps you manage user data, user consent, user privacy, cookie consent, and stay compliant with GDPR and CCPA. Secure Privacy provides a complete solution for all your website and cookie consent needs. It offers a simple, easy-to-use interface that allows you to manage and automate your cookies compliance. It is a simple, powerful software that helps you scan websites and document cookie consent easily.

4.5

Pubwise is a programmatic platform known for its patented optimization technology and expertise in header bidding to enhance performance for the publishers. Also, the platform fosters growth through enhanced access to premium demand sources, optimizing revenue potential for publishers.

4.0

Smaato is a digital ad technology platform that puts publishers in control. Their ad server and monetization solution provide the tools needed to deliver quality content and monetize it.

3.8

Simpli.fi is a programmatic advertising and agency management software delivering integrated omnichannel workflow that helps media buying.

4.7

Focused on publishers, Streamlyn media provides various programmatic monetization products and services. Using the solution, publishers can increase their ad revenue with their header bidding, contextual video content, innovative ad formats, audio content and more.

4.2

Anstrex is a comprehensive toolkit that teaches you how to generate money from internet advertising. This product guide offers all you need to get started whether you're an internet marketer or affiliate searching for deep insights into native advertising.

4.4

Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: