Sovrn

Sovrn offers a diverse suite of tools designed to optimize publisher revenue:​

• Ad Exchange: An omnichannel pipeline providing access to top-tier advertising demand. ​
• Ad Management: Software that enables publishers to control their ad stack, offering features like dynamic pricing, real-time reporting, and the elimination of traditional revenue share fees.
• Signal: A tool that enhances CPMs by targeting attention and optimizing ad inventory. ​
• Commerce: Affiliate solutions that automate operations and maximize earnings through connections with over 50,000 merchants. 
• Data Monetization: Programs that allow publishers to generate revenue from hashed and anonymized data, including email and mobile data monetization.

• You need precise information about the merchants you are authorized to work with and the commission rates you can anticipate earning in order to develop your affiliate link successfully. You can quickly see and search your list of authorized merchants using its new merchant dashboard, and you can also get information on conversion rates, payout structures, and other things.
• When used in conjunction with its new Commerce reporting capability, advanced UTM monitoring is even more beneficial. For in-depth information on link performance, dealer approvals, and other topics, you can now view five new reports.

To become a publisher with Sovrn:​

• Visit: Sovrn's Sign-Up Page​
• Create an Account: Provide necessary details to set up your publisher profile.​
• Integrate: Implement Sovrn's tools and start optimizing your revenue streams.

Sovrn offers the following ads:

• Leaderboards Ads: These are display ads placed in a prominent position to make them easily visible.
• Outstream Ads: These are ads that autoplay in a large format whenever a user navigates to it within text content.
• Instream Ads: These are ads that appear within video content, like pre-roll ads.
• Signal Ads: these are multi-variant targeted ads that show the data that the site collects. 

At least a $25 balance at the end of the month is required to be paid by Sovrn. Once your account balance reaches $25, your payment will be submitted in approximately 30 days. However, for wire transfers, the minimum payout threshold is $50 and for ACH, Check, Check and Paypal, it is $25.

Sovrn operates on a CPM (Cost Per Mille) model. Rates can vary based on factors like traffic location and site category. Publishers have reported CPMs ranging from $0.20 to over $3.00, with higher rates typically associated with traffic from countries like the United States, Canada, and the UK.

• ​Headquarters: Boulder, Colorado, USA.​
  
• Global Reach: Sovrn supports over 50,000 websites and apps, delivering 40 billion daily page views to 500 million daily active users worldwide.
  
• Ad Exchange: Provides an omnichannel pipeline of top-tier advertising demand, supporting various ad formats including display, video (both instream and outstream), and mobile ads.
• Publisher Tools: The platform offers real-time reporting, yield optimization, dynamic pricing, and workflow management to help publishers maximize their revenue ​
• Integration: Sovrn's solutions are designed for easy integration, allowing publishers to implement tools like Unified Optimization and Signal with minimal effort ​
• Recognition: Sovrn is a Google Certified Publishing Partner, recognized for its expertise in Google's suite of advertising tools and commitment to supporting digital publishers ​

Sovrn supports a variety of site types and verticals, including:​

• News & Media​
• Lifestyle & Fashion​
• Technology & Gaming​
• Health & Wellness​
• Education​
• Finance & Business

Sovrn operates globally, serving publishers and advertisers across North America, Europe, Asia, and other regions. Their extensive network ensures access to diverse demand sources worldwide.

Essentially, Sovrn does not have a pageview limit for publishers, but it is preferred that you have at least 1,000 daily page views.  

Sovrn has transitioned to a SaaS pricing model for its Ad Management and Exchange products, eliminating traditional revenue share fees.