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As a GCP (Google Certified Publishing Partner), ExMarketPlace offers full-stack monetization and optimization solutions for publishers, with CPM & CPC pricing models. ExMarketPlace's header bidding tech ensures the highest bids for your inventory through partnerships with major DSPs like Amazon, Verizon Media, Rubicon Project, Xandr, OpenX, Improve Digital, Index Exchange, PubMatic and Sovrn. It also boasts direct integrations with Flurry, OutBrain and Taboola, allowing publishers to extended the platform's capabilities.
Leveraging strategic tech partnerships, ExMarketPlace offers publishers ad-serving infrastructure and dedicated yeild management to optimize revenue in the short-term, as well as drive sustainably high yeild in the long-term. The network's dashboard provides snapshots of relevant metrics, revenue statistics, tools and features for publishers to effectively monitor campaign performance from one unified interface.
As a publisher, you should have a minimum of 100k monthly visitors or 300k monthly pageviews. This entry level publisher traffic threshold is often recommended for a certain level of data to kick in for the optimization process to get started. Also, this threshold can benefit both the parties as this is a good starting point for scaling the website revenue.