7 Best Ad Networks for Bloggers

Last Updated: July 23, 2024
Category: Blogging
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Choosing the best ad network for blogs is a critical decision to make that has the potential to significantly impact your revenue and user experience. The market is often intimidating with its plethora of alternatives to choose from, each offering unique features and benefits, it's essential to understand the specifics of each network. Worry not! We will walk you through the seven best ad networks for bloggers comparing their product offerings, payment cycles, publisher eligibility requirements, and CPM rates. By the end, you will be able to make an informed decision on what size fits you well.

Summary
  • 7 Best Ad Networks for Bloggers
    • How to Choose the Best Ad Networks for Bloggers
    • 1. Infolinks
    • 2. Exoclick
    • 3. Adsterra
    • 4. PubFuture
    • 5. AdOperator
    • 6. Google AdSense
    • 7. Monetag
    • Conclusion

How to Choose the Best Ad Networks for Bloggers?


Before we hop onto discussing our seven best listed-out Ad networks you must acknowledge the following factors of each ad network.

  • Ad format and Variety: Each Ad network provides various formats of Ads, id est - display ads, native ads, etc. Choosing what format or combination of types - voiced as variety - suits your content determines your user experience.
  • CPM rates: CPM rates ( money received per 1000 clicks ) determine the revenue generated by your blogging site. The higher the rates, the better the money.
  • Payment Cycle: The frequency at which you are being paid ( e.g., weekly, bi-weekly, monthly ) and the minimum payout threshold happens to be amongst other important determining factors.
  • Publisher Eligibility and Requirements: Not unexpectedly, if you aren't eligible you aren’t getting paid. Thus, your site must adhere to the minimum traffic requirements and content guidelines.
  • User Experience: Ads shouldn’t be a bollix to the user experience. Avoid intrusive ad formats like aggressive pop-ups or auto-playing videos.
  • Integration and Ease of Use: It’s all fun and games if you can navigate your way around the ad network of your choice and integrate it seamlessly into your site, either through plugins or simple code snippets unless you like it otherwise.

The 7 Best Ad Networks for Bloggers


Now, let’s crawl to the main review - Best Ad Network for Bloggers:

1. Infolinks


With claims of offering the most innovative ad solutions, Infolinks happens to be one of the largest publisher marketplaces in the World. The network focuses mostly on contextually relevant ads. They provide an array of ad products; designed to blend seamlessly with your website content, reducing ad blindness and improving performance.

Key Facts: 

  • Ad Formats: They provide an array of products like InFold, InTop, InArticle, InFrame, InScreen, and InText. 
  • Payment & Payout Info: Net 45-day payment cycle with a minimum payout of USD 50 for PayPal and USD 100 for wire transfer.
  • Publisher Eligibility: No minimum eligibility requirement; review process takes approximately 48 hours.
  • CPM Rates: $1-$3 for tier-one traffic from the US, Canada, and Australia.

2. Exoclick


A leading ad network known for its competitive CPM rates and advanced targeting options, Exoclick is an experienced blogger’s or webmaster’s go-to platform. It provides a variety of ad formats designed to meet the diverse needs of publishers.

Key Facts: 

  • Ad Formats:  Includes display banners, native ads, and video ads amongst other relevant ad formats.
  • Payment & Payout Info: Weekly payments with a minimum payout of USD 20 for Paxum and USD 200 for wire transfers.
  • Publisher Eligibility: Requires a minimum of 50,000 views/day for being eligible.
  • CPM Rates: $1-$5 depending on overall traffic quality and geographical location.

3. Adsterra


Boasting its CPM rates and reliable payment schedule, Adsterra is a premium ad network platform offering a wide range of ad formats to help publishers monetize their traffic effectively. They are known for serving both - large and small publishers, with solutions tailored to their needs.

Key Facts: 

  • Ad Formats:  Provides display banners, popunders, direct links, and push notifications.
  • Payment & Payout Info - Bi-weekly payments with a minimum payout of USD 100 via PayPal and USD 500 via wire transfer.
  • Publisher Eligibility - Requires a minimum of 5,000 daily visitors.
  • CPM Rates - $2-$10 (can go up to $25) depending on ad format and traffic quality.

4. PubFuture


PubFuture promises to be one of the best all-rounding ad networks, offering diverse ad solutions. It focuses on providing tailored ad placements to optimize revenue for publishers while maintaining a high-quality user experience.

Key Facts: 

  • Ad Formats: Includes display ads, video ads, and mobile ads.
  • Payment & Payout Info: Monthly payments with a minimum payout threshold of USD 50.
  • Publisher Eligibility: Accepts publishers with quality content and consistent traffic.
  • CPM Rates:  $1-$4 depending on traffic sources and ad placements.

5. AdOperator


With flexible Ad formats, fitting web designs, specialization in display and native ads, and much more; AdOperator easily makes it into the list of best Ad Networks for bloggers. Providing a balance between high-quality ads and competitive CPM rates, AdOperator garners generous traction from medium to large publishers.

Key Facts: 

  • Ad Formats: Focuses on display and native ads.
  • Payment & Payout Info: Monthly payments with a minimum payout of USD 100.
  • Publisher Eligibility: Requires a minimum of 10,000 monthly visitors.
  • CPM Rates: $1.50-$4 based on traffic quality and geographic location.

6. Google AdSense


One of the most popular ad networks - Google AdSense, provides text, display, and video adverts that are highly pertinent to the website's content. Its wide reach and dependable payment structure make Google AdSense the first option for many publishers.

Key Facts:

  • Ad Formats: Provides text ads, display ads, and video ads.
  • Payment & Payout Info: Monthly payments with a minimum payout threshold of USD 100.
  • Publisher Eligibility: Requires original content and compliance with Google’s policies; approval times can vary.
  • CPM Rates: Typically ranges from $0.10 to $5 depending on the niche and traffic quality.

7. Monetag


Ending the list with one of the most versatile Ad Networks that caters to both small and large publishers, providing flexible ad solutions to monetize traffic effectively; Monetag.It offers a variety of relevant Ad Formats, making it one of the possible best Ad networks out there. 

Key Facts:

  • Ad Formats: Includes push notifications, popunders, and in-page push ads.
  • Payment & Payout Info: Weekly payments with a minimum payout of USD 50 for PayPal and other electronic payment methods.
  • Publisher Eligibility: No strict eligibility requirements, making it accessible for smaller publishers.
  • CPM Rates: $1-$4 depending on traffic quality and ad format.

Conclusion


The first step to choosing the best-suited ad network for your blogs is to understand what your eligibility is and identify your specific needs. Infolinks and Google AdSense are great for those looking for contextual and relevant ads, while Exoclick and Adsterra offer high CPM rates for more experienced publishers with substantial traffic. At the same time, PubFuture and AdOperator flex their portfolio of flexibility and competitive rates, while Monetag is an excellent option for smaller publishers looking to monetize their content quickly. Thus, each network has something different to offer with a similar interest in monetizing your blog sites depending on your demands and needs.

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Editorial Staff at Publisher Growth is a team of blogging and AdTech experts adept at creating how-to, tutorials, listings, and reviews that can publishers run their online businesses in a better way.

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