7 Best Push Notification Services for Publishers in 2024: A Detailed Review

7 Best Push Notification Services for Publishers in 2024: A Detailed Review

Push notifications are a simple but powerful tool for publishers to keep their audience engaged and coming back for more. Notifications allow publishers to send timely updates and messages directly to their readers’ devices, helping to maintain interest and build a loyal following.

In this review, we’ll explore seven top push notification services that are especially helpful for publishers. These services offer features to better connect with your readers, keep them coming back, and improve their overall experience. Whether you run a small blog or a large news outlet, this guide will help you find the right tool to reach and engage your audience effectively.

Overview of best Push Notifications Services 2024

Here's a quick summary of best push notification companies 2024. Check out the table below to get the key features and pricing in one go.

So let's start our review, we have listed 7 best notification services out there, let's explore one by one. 

1. LaraPush

Larapush is a self-hosted push notification service designed specifically for publishers. It offers unlimited notifications and subscribers for a one-time fee, making it the most cost-effective solution on this list. It's ideal for bloggers and smaller media sites looking to maintain control without ongoing costs. Keeping all of the recurring and expensive plans aside larapush helps you to pay one time and use the software on your own server for lifetime.

Key Features:

• Unlimited Notifications: No limit on the number of subscribers or notifications.
• Self-Hosted: Full control over your data and push strategies.
• One-Time Cost: No recurring fees.
• Advanced features: Segmentation, Automation, Wordpress Plugin and all market ready features.
• Pricing: One-time payment. (Lifetime Deal)

SignUp Now

2. OneSignal- Best for General Use with Free Tier

OneSignal is a popular push notification platform, offering a robust free plan that supports up to 10,000 subscribers. It's versatile and supports web and mobile push, in-app messaging, email, and SMS, making it suitable for a wide range of applications.

Key Features:

• Multi-Channel Support: Push notifications, in-app messages, email, SMS.
• Free Tier: Up to 10,000 subscribers.
• Advanced Analytics and Segmentation: Powerful tools for targeting and analyzing your audience.
• Pricing: Free for up to 10,000 subscribers. Paid plans start as your subscriber base grows. 1200$ for around 100k subscribers.

SignUp Now

3. MoEngage- Best for Complex Segmentation and Automation

MoEngage is a sophisticated platform used by large media publishers due to its advanced segmentation and automation features. It allows for precise targeting based on user behavior, making it ideal for large-scale operations.

Key Features:

• Advanced Segmentation: Target users based on behavior, location, and more.
• Automation: Set up complex workflows to engage users at the right time.
• Omni-Channel Messaging: Supports push notifications, email, SMS, and more.
• Pricing: Contact for a quote. Typically higher due to advanced features.

SignUp Now

4. CleverTap- Best for Industry-Level Applications

CleverTap offers a rich set of features aimed at enterprise-level applications. It provides extensive analytics, personalization, and user lifecycle management, making it perfect for complex apps and large businesses.

Key Features:

• Lifecycle Management: Manage the entire user journey with advanced analytics.
• Personalization: Deliver personalized messages based on user data.
• Scalable: Designed to handle large volumes of users and notifications.
• Pricing: Premium pricing, ideal for large-scale operations, mobile app and complex web app owners.

SignUp Now

5. Webpushr- Best for Small Publishers Starting Out

Webpushr is an accessible platform for small publishers, offering a generous free plan. It's easy to use and integrates well with various CMS platforms, making it a good starting point for new sites. However migration could be tough from this platform as they don’t allow migration of the data as mentioned in their privacy policy. So if you’re comfortable with their recurring pricing for the long term, it could be a nice option for you.

Key Features:

• Free Plan: Supports up to 10,000 subscribers.
• Easy Integration: Works seamlessly with popular CMS platforms.
• Real-Time Analytics: Monitor engagement and performance in real-time.
• Pricing: Free for up to 10,000 subscribers. Paid plans required for more advanced features.

SignUp Now

6. Gravitec- Best for Easy Setup

Gravitec is known for its user-friendly interface and easy setup. It offers basic automation features and supports multiple languages, making it a good choice for smaller publishers who want to get started quickly.

Key Features:

• Simple Setup: Get started in minutes with an intuitive interface.
• Multi-Language Support: Send notifications in multiple languages.
• Basic Automation: Automate push notifications based on predefined rules.
• Pricing: Free plan available for upto 10000 subscribers. After that 49$ per 50k subscribers monthly.

SignUp Now

7. WonderPush- Best for Affordable Premium Features

WonderPush offers a straightforward pricing model with access to all features, including segmentation and automation, from the start. It's a good option for publishers looking for a cost-effective yet powerful solution.

Key Features:

• Flat Pricing: One price gives access to all features.
• GDPR Compliant: Fully compliant with GDPR regulations.
• Real-Time Analytics: Detailed insights into notification performance.
• Pricing: 1 Euro per 1000 subscribers.

SignUp Now

Conclusion

For publishers, the choice of push notification service depends on your specific needs. Larapush stands out as the best option for those seeking an affordable, self-hosted solution with no recurring fees, making it perfect for any publishers. For those needing advanced segmentation and automation, MoEngage or CleverTap may be more suitable, though they come with a higher price tag.