Automatad

• Header Bidding – A wrapper that allows multiple ad partners to bid, boosting revenue.
• AXT (Active Exposure Time) – Optimizes ad placement based on viewability and engagement.
• Google AdX – Access to premium advertisers through Google Ad Exchange for higher CPMs.
• Private Marketplace Deals – Tailored deals with select buyers for improved rates and brand safety.
• Reflex – Customizable ad formats for enhanced display, video, and native ads.

• Utilize the unique demand generated by Automatad's demand partnerships. Connect with more than 50 SSPs, DSPs, and a consistent stream of top-notch advertisers.
  
• All ad sizes and formats are supported, including display, native, instream, and outstream video. Receive a single payment each month in a handy format and currency for all of your advertising.
• Reduce latency by making a single call to a server-side sale where each bidder has an equal chance of winning. Boost performance visibility and gain important insights that help to increase revenue.
• Gain access to data-driven account management assistance and specially designed solutions. Keep in touch with an account manager to discover answers to your adops questions.
• Google personally selected Automatad because to its track record of assisting publishers in succeeding through the use of cutting-edge technology, devoted adops knowledge, and other value-added services.

Automatad operates on a Net 30 payment term, meaning publishers are paid 30 days after the end of the billable month. The minimum payout threshold is typically set at $100 .

CPM of Automatad varies based on various factors such as geographic location, Ad inventory, and content type.

• Founded: 2013, headquartered in New York.
• Primary Focus: Helping digital publishers optimize ad revenue with programmatic monetization tools.
• Analytics: Offers real-time performance tracking to optimize ad yield

Automatad primarily monetizes a range of digital publishing sites, including news, lifestyle, and content-rich platforms that focus on generating high traffic and engagement. 

Automatad primarily serves publishers in the U.S, U.K, Canada, Australia, Europe, and India. 

Publishers need to have at least 500,000 page views per month to join Automatad. The website must contain original content. Automatad works with publishers who are primarily from the US, UK, Canada, Australia, Europe, and India.

Automatad offers the following ad formats:

• Video Ads: These are informative content made in the form of videos. 
• Gallery Ads: These are swipeable, image-based ad formats. 
• Sidebar Ads: These are vertically-oriented banner ads.
• Footer Ads: These are a form of display ads.