Blockchain-Ads

Verified

Blockchain-Ads Products

The publisher-facing side of the platform sits on top of the same stack advertisers buy through:

Supply-Side Access to the NEXUS Ad Exchange: Publisher inventory is auctioned in real time to the network's advertiser demand. Nothing is sold at a flat rate; every impression goes to the highest qualified bid.

Verified Demand Marketplace: All advertisers clear a qualification and verification program before they can spend, screened on budget threshold, brand credibility, and compliance. Publishers can additionally review and gate which brands and verticals are allowed to bid on their inventory.

Audience Matching (DMP): The same interest-graph and behavioral data advertisers use for targeting is what matches relevant, higher-paying ads to each visitor on a publisher's site.

NEXUS AI Optimization: The network's optimization engine, processing 4B+ signals daily, continuously decides which ad wins each auction to maximize yield per placement.

Reporting & HUB Dashboard: Publishers manage everything from the HUB dashboard: adding sites, creating ad zones and generating their tags, and tracking live stats and earnings at zone and account level.

Blockchain-Ads Features and Capabilities

High-spend performance demand: The advertiser base concentrates on verticals that are high-CPM but hard to fill through mainstream networks: iGaming, sports betting, crypto, trading, and fintech. Every impression is sold via real-time bidding to this demand pool.

Audience-based matching: Ads are matched using 300+ behavioral and intent signals from the network's DMP. For crypto-relevant inventory, this extends to on-chain behavior across 11M+ active wallets on 82 blockchains, which is why exchanges and trading platforms pay a premium for the right visitor.

Full publisher control: Publishers choose where ads appear, which formats run, and can block advertisers or categories that don't fit their brand.

Floor price and demand controls: Set minimum floor prices per placement and choose which demand sources are eligible to bid.

Pre-screened, brand-safe demand: Every advertiser passes qualification and verification before their ads are eligible to serve, so publishers aren't exposed to unvetted creatives or non-compliant offers.

Independent traffic verification: Impression quality across the network is verified by DoubleVerify.

Real-time reporting: Zone-level and account-level performance stats through the publisher dashboard.

Blockchain-Ads Review: How to Signup?

Blockchain-Ads is selective on the supply side. Every publisher goes through a strict five-part verification process before any inventory goes live:

1. Application — Submit your site or app through the "Become a Publisher" form with your content, traffic, and audience details.
2. Ownership verification — Prove you control the property via a DNS record or an on-site verification tag.
3. Video verification call — A mandatory call with the team to confirm identity and authenticity. This is where most networks stop at a form; Blockchain-Ads doesn't.
4. Content and traffic quality review — Content is checked against compliance policies and traffic is screened for invalid activity and fraud before approval.
5. Zone setup and ongoing monitoring — Once approved, you create ad zones in the dashboard and place the invocation tags. Inventory quality is monitored continuously after launch, and re-verification is triggered if traffic patterns, site ownership, or payout details change.

Most publishers complete verification within 3–5 business days of the video call, after which inventory enters real-time bidding and starts generating revenue.

Blockchain-Ads Review: Ad Formats

The network's traffic sources (ad formats) span web, mobile in-app, and connected TV:

• Smart Display: AI-optimized banners across standard IAB sizes, from 300×250 up to 728×90
• Rich Media (HTML5): Interactive display units for higher engagement placements
• Native: Contextual widgets that blend into the content layout
• Video: Pre-roll, mid-roll, and outstream with completion-rate optimization
• Push Notifications: Direct-to-device delivery to opted-in users
• In-Page Push: On-page alerts requiring no opt-in, including iOS-compatible reach
• Pop / Popunder: Full-page ad on a new tab; no on-page banner space required
• In-App (Mobile): Placements inside mobile apps, connected through RTB for app publishers
• Telegram Mini App Ads: Placements inside Telegram's mini app ecosystem
• Connected TV (CTV): Streaming inventory for advertisers extending campaigns beyond the open web

Blockchain-Ads Payment Info

Minimum payout threshold and payment frequency are not published on blockchain-ads.com or the Help Center at the time of writing. Both are confirmed with your account manager during onboarding, once your site clears verification.

Blockchain-Ads CPM Rate

Blockchain-Ads does not publish a fixed publisher rate card. Inventory is sold entirely through real-time bidding, so effective eCPMs vary by GEO, vertical, ad format, and live demand. Because bids are driven by audience value rather than page context, sites with high-intent visitors in the network's core verticals tend to see the strongest rates.

• Founded: 2021
• Legal entity / base: BlockchainAds Labs LLC, incorporated in Singapore (principal office: 1 Raffles Place, Singapore 048616), with operating presence in Bangkok, Thailand
• Category: Performance, audience-based ad network (DSP + DMP, buying across the NEXUS Ad Exchange)
• Core verticals: iGaming and sports betting, crypto and trading, finance and fintech
• Coverage: 195+ GEOs
• Scale: 1.2B+ impressions daily; 18+ SSP integrations
• Verification: Every impression checked by DoubleVerify

• Crypto, trading, and financial news/media sites
• iGaming, casino, and sportsbook content sites
• Finance and fintech content and tools
• Gaming and app-focused platforms
• General content sites, provided traffic passes verification and the audience overlaps with network demand

Blockchain-Ads Publisher Eligibility

Any site or app with verifiable traffic can apply, but approval is not automatic. Publishers must clear the five-part verification process above — including the video call and ownership check — and the network prioritizes inventory whose audience matches its advertiser demand. Earnings come from high-relevance impressions priced by user signals, GEO, and real-time bids.

Blockchain-Ads Revenue Share

Blockchain-Ads runs on real-time, performance-based pricing rather than a fixed revenue share. Publisher earnings depend on:

• Audience value — how closely your visitors match what advertisers are bidding for (behavioral and intent signals, not just page topic)
• Vertical and advertiser demand — iGaming, crypto, and fintech advertisers competing on your inventory
• GEO and device mix
• Ad format and placement
• Traffic quality, as verified by DoubleVerify

Publishers control floor prices per placement, which directly affects realized revenue versus accepting the network's default bidding floor.