10 Best AdMob Alternatives with High eCPM

AdMob is one of the most popular platforms for mobile app monetization, offering easy integration and access to Google's vast advertiser pool. However, developers seeking higher eCPM (effective cost per mille) often explore alternatives to maximize revenue. While AdMob offers solid eCPM rates typically ranging between $1 to $10 depending on region and app category some platforms outperform it in specific niches or regions. Finding the best AdMob alternative involves considering factors like fill rates, ad formats, and global coverage, all while ensuring high eCPM for both Android and iOS apps.

Factors to Consider in Choosing AdMob Alternatives

Choosing the right AdMob alternative is essential for optimizing your revenue and user experience. Here are the most important factors to consider:

• eCPM Rates and Revenue Potential: One of the most critical factors is the eCPM (effective cost per mille) rate, which determines how much you earn per 1,000 ad impressions. Some ad networks can offer higher eCPM rates depending on the region, category, and ad format. For example, video ads often provide higher eCPM than banner ads, with rates sometimes ranging between $5 and $15. By selecting a platform that offers competitive rates for your target audience, you can significantly increase your revenue potential.

• Ad Formats and Types Supported: A variety of ad formats, such as banner ads, interstitial ads, native ads, and rewarded video ads, can help you engage users more effectively. Rewarded video ads, for instance, tend to have completion rates above 85%, leading to higher engagement and better monetization. Make sure the alternative you choose supports multiple ad formats, allowing you to tailor ad placements to your app’s specific needs.

• Integration Ease and SDK Support: The easier it is to integrate a platform's SDK into your website/app, the faster you can start monetizing. Look for platforms that provide a smooth integration process, backed by well-documented SDKs and strong technical support. Efficient integration can save you hours of troubleshooting and ensure that your app runs smoothly with minimal disruptions.

• User Experience and Ad Quality: Ads should enhance, not disrupt, the user experience. Poor-quality or intrusive ads can harm your retention rates, while high-quality ads can improve engagement and revenue. Choosing an ad network that prioritizes user-friendly ad formats and minimizes disruption can help maintain a positive user experience, ultimately leading to better app reviews and longer user sessions.

• Payment Terms and Methods: Payment terms vary across ad networks. While some platforms offer monthly payments with a minimum threshold, others provide more frequent payment options, such as weekly payouts. Additionally, having multiple payment methods such as bank transfers, PayPal, or even cryptocurrency ensures you can receive your earnings in a convenient way. Opt for a platform that offers timely payments and flexible withdrawal options to maintain consistent cash flow.

1. Setupad

Setupad is a standout AdMob alternative for publishers focused on maximizing ad revenue through programmatic advertising. Utilizing advanced header bidding technology, Setupad can increase earnings by up to 30%, making it a top choice among high eCPM ad networks. It offers high fill rates and competitive CPMs, particularly benefiting mobile ad networks and those seeking high-paying ad networks. With its optimized ad placements, Setupad enhances user experience and engagement, positioning itself as one of the best AdMob alternatives and a leading option among AdMob competitors. Its focus on eCPM optimization and effective revenue strategies make it a preferred choice for publishers searching for alternative ad platforms and the best ad networks for high eCPM.

Key Facts:

• Ad Formats: Setupad offers header bidding solutions, direct campaigns, and various ad formats including display, native, and video ads
• Payment and Payout Info: A net-60 basis payment process; the minimum payout threshold is $100.
• Publisher Eligibility: Requires a minimum of 100,000 monthly page views.
• CPM Rates: Competitive CPM rates range from $1 to $5, depending on traffic quality and geographical location.

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2. Appodeal

Appodeal stands out as a strong alternative to AdMob, particularly for those focused on maximizing eCPM through efficient ad mediation. It integrates over 70 ad demand sources, using real-time bidding to display the highest-paying ads, which boosts overall ad performance and revenue for mobile app developers. Appodeal offers various ad formats like rewarded video and interstitial ads, known for their high eCPM rates. Additionally, its features like automatic user segmentation, A/B testing, and in-app bidding allow developers to optimize revenue without manual effort, making it a top choice for high-paying ad networks and eCPM optimization.

Key Facts:

• Product Information: Appodeal is a mobile ad mediation platform that connects publishers with over 70 ad networks, offering real-time bidding to maximize ad revenue.
• Ad Formats/CPM Rates: The platform supports high eCPM ad formats, including rewarded video, interstitials, and banners, optimized to boost earnings for publishers.
• Publisher Eligibility: Appodeal is available to mobile app developers across Android and iOS, with no specific minimum traffic requirements, making it accessible to both small and large publishers.
• Payment Info: Appodeal offers payments on a NET 30 basis via PayPal, wire transfer, and other methods, with a minimum payout threshold of $20.

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3. AdPushup

AdPushups, a Microsoft Ventures-backed company, is a standout choice for anyone seeking the best AdMob alternatives with high eCPM. As a key player in the industry, AdPushups is a member of the IAB and a Google NPM Partner, bringing top-tier monetization tools to the table. Their platform is packed with innovative features like creative ad formats, A/B testing technologies, header bidding, ad mediation, AdBlock recovery, and AMP conversion. With a keen focus on eCPM optimization, AdPushups leverages the latest ad technology strategies, including lazy loading and auto-refresh advertising. For those in search of high-paying ad networks and mobile ad networks, AdPushups stands out as a leading contender among AdMob competitors.

Key Facts:

• Product Information: AdPushup enables easy modification of ad layouts, allowing publishers to place ad units with just a few clicks, giving them control over their ad strategy.
• Ad Formats: AdPushup supports in-view ads, in-image ads, sticky ads, and docked ads, all focused on high viewability to boost CTR and increase inventory value.
• Publisher Eligibility: There are no strict requirements, but publishers must generate over $5,000 in monthly ad revenue to be eligible for AdPushup.
• Payment Info: Payments are released on a NET 45 basis via PayPal and wire transfer, with a minimum payout threshold of $50.

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4. GameADzone

GameADzone stands out as a premium platform for mobile app developers seeking high eCPM and optimal ad placements. It offers diverse ad formats, such as interstitials and rewarded videos, which boost user engagement and ad revenue. By focusing on eCPM optimization without disrupting the user experience, GameADzone has enabled apps to see up to a 22% increase in downloads and improved monetization performance. As one of the best AdMob alternatives, it provides customized solutions that make it an attractive choice for developers aiming to maximize earnings through high-paying ad networks.

Key Facts:

• Product Information: GameADzone specializes in boosting eCPM for app developers, promising substantial increases in ad revenue and higher payouts through effective integration.
• Ad Formats: The platform offers a range of ad formats including interstitials and rewarded videos, which are crafted to enhance user engagement and optimize ad monetization.
• CPM Rates: GameADzone’s diverse ad formats are designed to achieve high eCPM rates.
• Publisher Eligibility: GameADzone is accessible to developers worldwide, with no regional restrictions, ensuring a broad spectrum of publishers can benefit from its solutions.
• Payment Info: GameADzone focuses on delivering expert analytics and support to help developers fine-tune their ad strategies for better performance and ROI.

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5. Headerlift

Headerlift is an exceptional AdMob alternative that stands out for its high eCPM capabilities. As a leading CPM ad network, Headerlift excels in delivering high-quality ad placements across various digital properties. Publishers seeking the best AdMob alternatives will find Headerlift's range of ad formats including display, video, and native ads ideal for maximizing revenue. With a focus on eCPM optimization and transparent reporting, Headerlift provides a streamlined experience for both advertisers and publishers. Its competitive CPM rates and commitment to quality make it a top choice among high-paying ad networks and alternative ad platforms, ensuring that it ranks among the best ad networks for high eCPM.

Key Facts:

• Product Information: Headerlift is a header bidding ad network that enhances ad revenue for publishers by conducting real-time auctions. It employs advanced algorithms to optimize fill rates and CPM by enabling multiple demand sources to bid on ad impressions.
• Ad Formats: Headerlift supports a range of ad formats, including display banners, video ads, and native ads, offering publishers flexibility in content monetization and providing advertisers with diverse engagement options.
• CPM Rates: Headerlift offers competitive CPM rates, typically between $1.50 and $3.00. These rates can vary based on ad format, targeting, audience demographics, and advertiser demand.
• Publisher Eligibility: Publishers generally need a minimum of 50,000 monthly pageviews to join Headerlift. Sites with high-quality, original content and engaged audiences tend to perform best.
• Payment Info: Payments are made on a net-30 basis, with a minimum payout threshold of $100. Publishers can receive payments via PayPal, direct bank transfer, or other digital methods.

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6. Monetizemore

MonetizeMore stands out as one of the best AdMob alternatives for high eCPM. Their award-winning PubGuru platform offers an advanced suite of tools designed for eCPM optimization, making it a top choice among high-paying ad networks. This programmatic ads management solution provides flexible partnerships with no lock-in contracts, ensuring 100% transparency. MonetizeMore’s various ad units are made for both mobile and web streamers, enhancing user engagement and maximizing revenue from digital advertising. With its focus on delivering the highest possible value from content and ad inventory, MonetizeMore ranks as a leading alternative to AdMob and a premier option among high eCPM ad networks.

Key Facts:

• Product Information- MonetizeMore is a trusted Google Certified Publishing Partner, offering advanced solutions to optimize your ad revenue. Their PubGuru platform, powered by AI, simplifies header bidding for high-traffic sites and ensures maximum revenue with minimal effort.
• Ad Formats- MonetizeMore supports a wide range of ad formats, including display, video, native, and rich media, providing flexibility to match your content and audience needs.
• CPM Rates- MonetizeMore offers competitive CPM rates by tapping into premium ad networks, ensuring higher eCPM for publishers across multiple platforms.
• Publisher Eligibility- To partner with MonetizeMore, publishers must have a consistent flow of quality traffic. They cater to websites from various industries, with special tools like Traffic Cop to safeguard against invalid traffic.
• Payment Info- MonetizeMore provides flexible payment options with transparent revenue shares. Payments are made on time, with a variety of methods supported to ensure you receive earnings hassle-free.

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7. Optad360

OptAd360 is a standout choice among AdMob alternatives for those aiming to boost their eCPM. As a Google Certified Ad Exchange, OptAd360 leverages cutting-edge AI to optimize monetization for websites, videos, and apps. It provides a powerful platform for maximizing ad revenue, whether you’re using Google Ad Manager MCM or not. By employing advanced header bidding techniques, OptAd360 competes fiercely with top ad networks and high-paying ad networks, ensuring you get the most out of your digital content. For publishers looking for effective eCPM optimization and superior performance, OptAd360 shines as a leading option among mobile ad networks and top alternative ad platforms.

Key Facts:

• Product Information: OptAd360 is a Google Certified Publishing Partner and offers AI-powered solutions for effective ad management. Their technology adjusts ad layouts automatically to optimize performance and revenue. The platform is suitable for websites, mobile apps, and games, offering tools like header bidding, ad refresh, and fraud detection.
• Ad Formats: They support a range of ad formats, including display, video, native ads, and more. With ad refresh technology, they maximize the number of impressions without hurting the user experience.
• CPM Rates: OptAd360 works with top SSPs, including OpenX, PubMatic, and Magnite, ensuring competitive CPM rates for publishers. They optimize ad space through dynamic layouts and AI-driven tools that adapt based on user behavior and device type.
• Publisher Eligibility: OptAd360 is open to a wide range of publishers, from startups to large media outlets. Their plug-and-play solution allows publishers to get started in as little as 48 hours.
• Payment Info: The platform offers a 30-day billing cycle with a minimum payout threshold of $100. Payment methods include PayPal, Payoneer, and bank transfer, ensuring flexibility for publishers.

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8. Traffective

Traffective has quickly gained recognition as one of the best AdMob alternatives, particularly for publishers seeking higher eCPM rates. Known for its strong performance in the mobile ad space, Traffective helps publishers optimize their eCPM, often leading to a revenue boost of up to 30% compared to other networks. With a presence in over 50 countries, it’s a top ad network for those seeking high-paying ad networks and effective alternatives to AdMob. Traffective’s ability to provide premium ad demand ensures that publishers not only earn more but also benefit from optimized ad placements. Its user-friendly platform makes it easy to maximize revenue, making it a strong contender in the mobile ad network landscape.

 Key Facts:

• Product Information: Traffective helps publishers boost their ad earnings by 20-40% after switching from other networks.
• Ad Formats: Offers flexible ad formats, including display, native, and video ads.
• CPM Rates: Known for strong eCPM performance, often outpacing competitors.
• Publisher Eligibility: Open to publishers worldwide, with a focus on GDPR compliance for European markets.
• Payment Info: Real-time analytics for easy earnings tracking and streamlined payments.

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9. Reklamup

ReklamUp is a leading digital advertising network and a Google MCM partner, offering top-tier monetization solutions for mobile apps and websites. As one of the best AdMob alternatives, ReklamUp excels in providing high eCPM ad networks that help publishers boost their ad revenues. With a focus on a variety of ad formats including banners, native ads, video, interstitials, and rewarded videos ReklamUp leverages advanced techniques such as app mediation, open bidding, and header bidding for effective eCPM optimization. Established in 2013, ReklamUp ensures a seamless integration process and provides continuous technical support, making it a strong competitor among high-paying ad networks and alternative ad platforms.

Key Facts:

• Product Information: ReklamUp operates globally, catering to clients across marketing, advertising, and more. It emphasizes revenue growth and optimization through tailored ad strategies.
• Ad Formats: Supports multiple ad formats, including display, native, and video. Its integration with Google Ad Manager ensures seamless ad management and better control over inventory.
• CPM Rates: ReklamUp is known for offering competitive CPM rates, maximizing publisher earnings. The platform focuses on optimizing ad revenue across various regions and industries.
• Publisher Eligibility: Open to publishers from diverse industries and geographies. ReklamUp prioritizes transparency by providing detailed performance reports and analytics for effective tracking.
• Payment Info: ReklamUp offers NET 30 payment terms, guaranteeing timely payouts. Publishers can easily track earnings and ensure financial consistency through their platform.

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10. Snigel

Snigel is a top contender among AdMob alternatives, offering high eCPM opportunities for publishers. By collaborating with over 30 leading SSPs and Exchanges globally, Snigel ensures that the highest-bidding ads are displayed on your website, maximizing the value of your ad inventory. Their comprehensive range of products and services is customized to help you reach your financial goals while upholding high-quality content and delivering an excellent user experience. As a standout in the realm of eCPM optimization, Snigel competes effectively with AdMob and other high-paying ad networks, making it an ideal choice for those seeking the best ad networks for high eCPM and alternative ad platforms.

Key Facts:

• Product Information: Snigel provides advanced ad monetization tools, including AdEngine for header bidding, AdStream for native video ads, and AdConsent for GDPR/CCPA compliance. Their real-time performance tracking dashboard, AdVantage, allows publishers to optimize their ad revenue effectively.
• Ad Formats: Snigel supports a diverse range of ad formats, such as native video ads, interactive ads, programmatic ads, display ads, and viewability-optimized ads, catering to various publisher needs.
• CPM Rates: Snigel's CPM rates are competitive and influenced by ad formats, audience demographics, and other factors. Rates are optimized through machine learning for better revenue outcomes.
• Publisher Eligibility: To join Snigel, publishers must have a minimum of 100,000 monthly page views and $50 in daily earnings, with a focus on original and high-quality content.
• Payment Information: Snigel offers payments on a Net 30 basis with a minimum payout threshold of $50. Payment methods include PayPal, bank transfer, and wire transfer.

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Conclusion

In conclusion, exploring AdMob alternatives with high eCPM can substantially enhance your ad revenue. Platforms like Appodeal, Setupad, and AdPushup offer competitive eCPM rates and advanced features such as header bidding and diverse ad formats. Appodeal excels with its extensive network integrations and real-time bidding, while Setupad leverages programmatic advertising to optimize earnings. AdPushup stands out with its innovative ad formats and robust analytics. Selecting the right platform hinges on your app’s unique requirements, including payment terms, ad formats, and integration ease. Assess these factors thoroughly to identify the most profitable and user-friendly solution for maximizing your app’s monetization potential.