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Ad networks act as intermediaries between the publishers and advertisers and facilitate the connection to host ad slots and sell ad spaces across websites. The UK is a tier-one country and if a publisher has significant traffic from there, he is more likely to get paid well for it. The CPM model is one of the most used models as it helps publishers generate revenue by simply showing ads on their website. Check out the best CPM ad networks in the UK currently and compare them with your needs.
CPM or cost per mile ad networks mean that publishers are paid for every thousand impressions and it is quite an advantage for them because they get higher clicks from generated impressions. It is highly used for brand-awareness campaigns. The bloggers in the UK need and use CPM ad networks for the following reasons:
Check out this list of the best CPM ad networks in the UK that will help you monetize your websites efficiently.
One of the best known monetization platforms and CPM ad networks in the UK, Setupad is the best choice if you wish to increase your ad revenue. With their top-notch client support and top SSPs, in addition to their advanced in-house developed solutions and tools, Setupad guarantees an increase in the ad revenue for publishers. The Google Certified Publishing Partner, helps UK publishers monetize their traffic easily.
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One of the best push notifications ads networks and a known CPM ad network in the UK, iZooto helps you convert your website visitors into subscribers and grow your audience. You can use the ad network to engage your audience and create a loyal base. Their retargeting solution helps increase your revenue by up to 17% and they speed up conversion to improve your ROI and drive lifetime value.
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Ezoic is one of the best CPM ad networks for the UK publishers who want to maximize user experience and increase revenue from their website. The platform ensures that websites using its technologies adhere to AdSense requirements as a Google Certified Publishing Partner. Ezoic assists you in strategically monetizing websites to boost income and maintain user experience. With the help of actual machine learning, they provide automatic smart decision-making that adjusts advertisements, layouts, and frameworks to maximize revenue.
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A programmatic ad server and one of the best CPM ad networks in the UK, Sulvo helps publishers enhance ad earnings and recapture the adblock revenue, bring together buyer demands and optimize ad formats to be able to generate the highest yield. Users generally choose Sulvo-powered formats and their platform is powered by a patented container which is pretty unique in itself.
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The global media platform, Teads is one of the top CPM ad networks in the UK that connects advertisers and publishers. The network is known for their cutting-edge outstream video ad solutions that are seamlessly integrated into good content that is available on all platforms. It helps publishers monetize their operations through programmatic ads.
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When choosing a network, publishers generally only consider CPMs, but simply considering that can be dubious because ad networks do not pay the same CPMs and there are various factors that affect revenue. So here are some other things you must consider:
Every publisher is unique; they all have distinct consumers, verticals, and strategic interests. Thus, no ad network can promise a particular CPM to each and every one of its publishers. Additionally, keep in mind that the CPM is a statistic that describes a single advertisement space. But your total ad strategy determines the earnings of your entire website. If you are able to find a CPM ad networks in the UK that aligns with your needs and vertical, it would bring you higher yields.
Editorial Staff at Publisher Growth is a team of blogging and AdTech experts adept at creating how-to, tutorials, listings, and reviews that can publishers run their online businesses in a better way.
Yes, many bloggers use multiple CPM networks to optimize revenue. However, consider the impact on user experience and ensure compliance with network policies.
Payment frequencies vary, ranging from monthly to quarterly. Choose networks with payment schedules that align with your financial goals.
Some CPM networks specialize in certain niches. Research and choose networks that cater to your blog's content and the UK audience for better results.
Yes, most CPM networks offer various ad sizes to accommodate different website layouts. Ensure compatibility with your site's design.