The Best Price Floor Optimization Tools for Publishers
Find the best tool to improve your CPM and revenue. A price floor is very important for publishers that run open and private actions simultaneously. These tools work against algorithms that shade bids and help advertisers adapt bids when they move to the first-price auction. Here is what to consider when selecting a price floor optimization tool:
- Provides all data
- Allows traffic mediation
- Provides accurate forecasting
- Uses a combination of soft floor and hard floor
- Automation
Newor Media is a professional ad management solution that helps publishers maximize their website’s earnings with AI.
AssertiveYield is a programmatic advertising platform designed to help digital publishers maximize ad revenue. It offers tools like header bidding, dynamic pricing, and ad mediation, making ad optimization and monetization simpler and more effective.
Our Editors’ Pick:
Browse these amazing publisher monetization tools handpicked by our team of editors
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