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The Best Advertising Platform Tools for Publishers

The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.

A market leader in ad monetization, especially in Europe, Yieldlove empowers publishers to enhance their ad stack and increase revenue across display, AMP and in-app. Yieldlove brings yield optimization solutions to publishers by combining machine learning with ad serving.

3.8

Sonobi is an independent, consumer-focused technology company that provides a fair and equitable media marketplace to connect publishers and advertisers.

4.5

AdProfex is a cutting-edge platform specializing in native advertising and push notifications, enabling publishers to monetize their site traffic profitably.They leverage sophisticated algorithms, data analytics, machine learning, and artificial intelligence to optimize ad placements and enhance conversions, addressing the traditional challenges of targeting the right audience at the right time. The platform’s advanced CPA optimization and audience retargeting capabilities ensure maximum campaign efficiency and ROI for publishers.

4.0

33Across provides publishers with a full suite of tools and solutions that can enable them to improve their advertising strategy and maximize revenue. With its innovative approach to identity-based advertising combined with user-friendly features and capabilities, 33Across is a perfect choice for publishers to help them navigate the constantly evolving digital advertising landscape. With 33Across, publishers can optimize their monetization efforts and deliver impactful advertising experiences that resonate with their audiences.

4.0

Membrana Media offers a comprehensive video advertising ecosystem for digital publishers, providing advanced monetization tools and customized video content solutions to optimize ad revenue. Discover their innovative offerings and seamless payment options to enhance your digital advertising strategy.

3.6

Advessio is a comprehensive programmatic advertising platform offering AI-powered yield optimization and advanced targeting capabilities for publishers and advertisers. With a global network of 10,000+ sites, industry-leading viewability rates, and a focus on transparency, Advessio helps digital properties maximize their ad revenue while providing advertisers with high-quality, fraud-free inventory.

4.0

With expertise in programmatic advertising, Lupon Media offers innovative solutions like real-time reporting, full API integration, and yield optimization strategies to enhance operational efficiency and deliver measurable results​.

3.8

Appier, a Taiwan-based AI platform, boosts publisher ad revenue with programmatic advertising, machine learning, and efficient ad mediation. Offering banner, native, and video ads via proprietary tools and header bidding, it ensures targeted engagement and swift loading. For app publishers, Appier provides Android and iOS SDKs, integrating with AdMob or functioning independently.

4.2

As the omnichannel SSP in Tremor International’s end-to-end platform, Unruly is uniquely positioned to deliver the exclusive data, tools, and technology for advertisers to efficiently and effectively reach their desired audiences and for publishers and broadcasters to enhance their supply for optimal monetization.

3.4

10up is a digital agency specializing in finely crafted websites and tools, offering a range of services including web design, development, and content strategy. They focus on creating engaging and effective online experiences for their clients.

4.0

Platform & Tools FAQs

Izooto is Push Notification Software . Izooto offers the following functionalities:

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Brands approach influencer marketing agencies with a brief asking for a campaign that improves conversions, traffic, downloads, and/or awareness by working with influencers. Once appointed the agency would: Make the creative and content strategy Produce the campaign timeline Find relevant insights on the brand, competitors, industry, and audience Find and select the most relevant Influencers for the brand and campaign Outreach to the influencers, brief them and contract them Manage the influencers and produce the content with them Report the success metrics in the campaign

Izooto is Push Notification Software . Izooto offers the following functionalities: