Feedad

Following are the products offered by Feedad- 

• Outstream Video ads- These are video ads that are displayed outside the traditional video players. Often embedded with the original content, this makes the experience non-intrusive for the viewers.

• Cross-screen video ad solutions- Ads are often tailored to function smoothly across different websites that include tablets, mobile and desktops. 

• SDKs for integration- SDK is offered for Webs as well as Android iOS to simplify the process of integration. Tools are also offered to publishers for configuring the ad placements and customize the overall experience for frequent code updates.

• Programmatic video advertising- Permits programmatic buying and bidding on ad inventories to ensure the highest rates are available for the existing ads. This ensures that ads are available amidst the brand-safe environment.
• Real-time analytics and reporting- Detailed insights are offered on the progress of the campaign, user engagement and metrics for revenue generation are also defined which enable the publishers to optimize strategies.

Following are the features and attributes of Feedad- 

• Outstream video technology- Embedded within the content, a seamless experience is ensured to the viewers. Further adjustment playback based on the user behavior is generated that provides continuous engagement.

• Cross-platform compatibility- Offers consistent functionality over tablets, mobile and desktop platforms. Moreover SDK is offered for Android iOS, and websites facilitating a smooth integration process.

• Advanced tools for monetization- Video centric KPIs are deployed that provide solutions and strategies based on cost-per-completed-view models that ensure effective measurables for ad performance.

• User-friendly configuration- An admin panel is offered to manage the placement of groups and IDs that enable the publishers to update the configuration without having to alter the source code.

• Analytics and reporting- Real-time reporting and analytics is offered to the publishers to gain insights about the performance of the ad campaign and audience engagement for maximised revenue generation.
• Customizable ad experience- Flexible formats for ads are supported such as both standalone ads as well as interstitial ads for apps and websites. Tools are also available for customizing ad behavior and creative placements.

Advanced billing models are followed by Feedad where the payments are initiated based on the Cost per completed view or CPCV ensuring 100% ad performance. Moreover, based on the nature of partnership, the payment model is modified on either Net-45 or Net-30 basis. All the transactions are made via PayPal, wire transfer, etc.

CPMs differ based on a variety of factors, including traffic, site quality, country, content category and site’s users niche, floor pricing rules, number and type of ads displayed. While Feedad typically offers competitive CPM rates, they can largely vary depending on these factors.

• Offers outstream video advertising to the publishers. 
• Advanced billing model of cost per completed view is followed. 
• Provides tools for customization of ad configurations without alteration in the source code. 
• Real-time analytics to track ad performance is initiated.

Publishers are served globally by Feedad ensuring out streaming of video ads for revenue optimization. Global mediation supports networks such as Applovin MAX. Focus is made on a worldwide audience through advertising standards like TCF 2.0 and VAST.

Technical and quality standards are of prime importance when it comes to publisher eligibility. All the placements must be 400 bp in height and 300 bp in width. The traffic on the publisher website should be organic and involve no fraud. Moreover, the websites should comply with the market standards to associate with Feedad.com. The publishers also need access to tools like Google Ad Manager and similar platforms.

Feedad's revenue share can range between 70-85%, depending on traffic volumes and services provided. Typically, ad monetization services retain 15-20% of the total publisher revenue. Despite this, publishers often see at least a 30% increase in revenue, and if this target isn't met, negotiations may be considered.

• Outstream video ads- These are video ads that are displayed outside the video player and embedded in the actual content for a non-intrusive experience. 

• In-feed video ads- These ads are embedded in the content feed and are designed in such a way that they are highly engaging without causing disruption in browsing experience. 

• Standalone ads- These are self-content units of video ads displayed independently and are used for high-impact delivery. 

• Interstitial ads- These are full-screen video ads which are displayed naturally during breaks at transition points.
• Customizable ad formats for videos- These support tailored video ad behavior and custom content that align with the purpose of the publishers.