Gold Lasso
Gold Lasso is a free email monetization and native adverting service that helps media companies monetize email newsletters using native advertising.
Gold Lasso Description
Gold Lasso is a free email monetization and native adverting service that helps media companies monetize email newsletters using native advertising. It helps publishers get peak performance from email advertising. It offers full email automation and monetization services for media companies and unprecedented performance. It helps publishers eliminate your ESP bill when you automate and monetize your email newsletters.
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Gold Lasso Features and Capabilities
- Monetization programs: Offers the highest performing ads and programs to maximize your email assets' value.
- Reminders: Reduces subscriber attrition with automated reminders.
- Program strategy: Helps you create an email monetization strategy that beats revenue goals.
- News alerts: It helps double your newsletter revenue by getting breaking news alerts out fast.
- Surveys and polling: Help increase subscriber engagement with instant surveys and polling.
- Data management: Helps you maximize the value of your data in your email program.
- Automated and targeted newsletters: Helps automate the email production process.
Gold Lasso Publisher Eligibility
The requirements to becoming a Gold Lasso publishing partner are as follows:
- You must generate at least 500K opens per month from your email list.
- Your email list is "opt-in" with associated data such as IP address, opt-in date, source, etc.
- You must be willing to automate the majority of your email sending.
- Your content must be consumer-focused.
- Your content must not violate its policies, terms, and conditions.
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