Gourmet Ads
Gourmet Ads is a shopper marketing and food advertising platform for supermarkets, grocery stores, food companies, CPG companies, and more.
Gourmet Ads Description
Gourmet Ads is a worldwide advertising network dedicated to reaching high-intent consumers for premium food, cooking, and grocery-focused brands through specialized digital advertising. This ad network is a fast-growing source of online advertising for publishers of cookie, recipe, and lifestyle sites and blogs. Gourmet Ads specializes in programmatic advertising, audience targeting, and brand safety, and has solutions that include displaying and video advertising, native advertising, and shopper marketing campaigns.
With billions of impressions served per month across its wide publisher network, Gourmet Ads helps brands sway buying decisions during the moments when consumers are searching for meal ideas, recipes, or even products to buy. Equipped with advanced targeting technologies and a deep understanding of food-focused consumer behavior, the platform is able to assist publishers with reliable monetization opportunities. Now let's dive into this Gourmet Ads review and learn more about this food ad network.
Quick Facts
- Quick Setup
- High CPMs
- Multiple Formats
- Global Fill Rates
- ~ $100 Payment Threshold
- Brand Safe
Gourmet Ads Software Images
Gourmet Ads Products
The top products that Gourmet Ads offers are:
- Publisher Console: This is a centralized dashboard to keep track of analytics, resources, revenue, and support.
- Ad Management: Gourmet Ads offers publishers full-service end-to-end ad management tailored to your website.
- Header Bidding: It offers a Prebid.js adapter for food and lifestyle content creators who manage their own prebid stack and are seeking more ad monetization opportunities.
- Website Audit: This food ad network offers a free website audit for publishers to optimize site traffic, performance, and revenue.
Gourmet Ads Features and Capabilities
Gourmet Ads helps publishers elevate their food websites in incredible ways by offering the following solid set of features and capabilities:
- Programmatic Advertising: Gourmet Ads has a fully automated marketplace that allows advertisers to purchase inventory in real-time with any of the leading DSPs through live bidding.
- Food Targeted Audiences: Gourmet Ads focus on reaching consumers who are actively looking for food, recipes, cooking ideas, and grocery items.
- Private Marketplace (PMP) Offers: Gourmet Ads can offer customized Private Marketplace deals, to provide publishers access to premium inventory, while providing brand safety.
- Advanced Analytics: Publishers receive detailed campaign reporting analytics like impressions, CTR, viewability, and conversions. Live data allows real-time optimization of your campaigns while improving results and ROI.
- Retail and Grocery Data Integrations: Independent of working with publishers, for brands in the CPG and grocery world, Gourmet Ads has the ability to leverage retailer and shopper data to target consumers based on purchase, store, and loyalty behavior.
- Publisher Network: Gourmet Ads partners with a wide variety of publishers in the areas of food, recipe, lifestyle, and grocery. This partner network allows publishers to monetize content with premium quality food-related advertising.
Gourmet Ads Review: How to Signup?
To get started with the Gourmet Ads, follow these steps:
- Go to the official website of Gourmet Ads.
- Click on the ‘Contact’ button.
- Fill in the required details and submit the form.
- Shortly, a team member of Gourmet Ads will connect with you regarding further steps.
Gourmet Ads Review: Ad Formats
The following ad formats are offered by Gourmet Ads:
- Display Ads: These ad units are more suitable for desktops and range from standard IAB units to IAB rising star units.
- Video Ads: It combines various advertising formats including Instream, Outstream, Streaming TV (STV), and Connected TV (CTV) to achieve enhanced results and engagement.
- Native Ads: These are creative ad implementations that are embedded with the utmost integrity in the natural look and feel of the web pages on which they are presented.
- Audio Ads: Programmatic Audio advertising allows you to target grocery buyers and household cooks while they are engaged with content like podcasts, radio stations, and music streaming.
- Mobile Ads: Gourmet Ads reaches mobile and tablet using customers with their mobile ad formats including interstitial ads, interscrollers, mobile outstream, and adhesions.
Gourmet Ads Payment Info
Payments are based on legitimate impressions, clicks, or conversions. Gourmet Ads reserves the right to withhold or adjust payments if they detect invalid activity or breaches of their terms and conditions. Payments will be issued roughly 60 days after the end of each calendar month during which the advertising was displayed. To be eligible for a payment, publishers must reach a minimum level of earnings of at least $100.
Payment methods differ from country to country and include:
- American Publishers – ACH bank transfer only
- Canadian Publishers –ACH bank transfer only
- United Kingdom Publishers – Paypal only
- Australian Publishers – Bank direct deposit only
- New Zealand Publishers – Paypal only
- All other countries – Paypal only
Gourmet Ads Review: Key Facts
- Gourmet Ads has been providing quality advertising and exceptional service to superior sites since 2008.
- As a large private, premium food ad network, their goal is simple, to help publishers make the most money possible from every pageview on their site.
- Gourmet Ads is the world’s fastest-growing food ad network for publishers of cooking, recipe, and lifestyle sites and blogs.
Gourmet Ads Review: Site Type Monetized
Gourmet Ads monetize sites in relation to food, drink, recipes, and lifestyle.
Gourmet Ads Geos Served
Gourmet Ads is an international company that operates and focuses more on high-value markets such as the USA, Canada, UK, Australia, and New Zealand. In these markets advertising food and grocery is already established, and measurable purchase behavior can be established with digital targeting.
Gourmet Ads Publisher Eligibility
Gourmet Ads maintains a top-quality food ad network and has specific criteria for publishers including:
- The site must be focused on food, cooking, recipes, grocery, or a healthy lifestyle.
- The website must be live and fully functioning, designed professionally, easy to navigate, and family-safe/brand-safe.
- The website should have at least 10,000 pageviews/month.
- The site must not publish ads based on auto-refresh or forced ad views.
- Must have a strong US, UK, Canadian, Australian, or New Zealand audience.
Gourmet Ads Contact Info
The team of Gourmet Ad can be contacted through the following channels:
Website: https://www.gourmetads.com/
Contact Form: https://www.gourmetads.com/contact/
LinkedIn: https://www.linkedin.com/company/gourmet-ads
Facebook: https://www.facebook.com/gourmetads
Gourmet Ads Review: Our Final Thoughts
This concludes the Gourmet Ads review. This review tells us that Gourmet Ads is a distinct food ad network that is specifically situated at the crossroads of food, grocery, and lifestyle advertising. By exclusively focusing on food and grocery-related subject matter, Gourmet Ads can provide a much more contextual relevance and audience alignment, which a generalist ad network simply cannot achieve. Publishers gain access to demand for premium ad units in the food advertising sector, higher CPMs, and security in monetization, either through direct deals or programmatic insertion that preserves the quality of the readers’ experience while generating revenue for publishers.
The PublisherGrowth team has reviewed Gourmet Ads and gives it an overall score of 4.2/5 based on its various competitive features, diverse array of ad formats, and robust targeting on a global level.
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