OKO Description

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Advertising Disclosure

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OKO ad management provides five core solutions to give website and app publishers everything they need to maximize their ad revenue. OKO grants you access to a more extensive roster of advertisers than Adsense or other ad networks, resulting in a larger number of advertisers competing for your ad space, thereby boosting your CPM. As Google certified experts in ad monetization, OKO gives you access to premium demand, exclusive data-driven optimization opportunities, and expert one-on-one support. Their customized solutions are designed to precisely align with your requirements and the specific demands of your website


Quick Facts
Multiple Formats
Global Fill Rates
Google Publishing Partner

OKO Products

Oko offers various solutions and products for publishers like:

  • Fully Managed Monetization: Helps equip you with a full technology stack with the best demand partners and then manage and monitor your entire set up.
  • Header Bidding: Builds and integrates a high-performing Header Bidding stack and plugs it into the world's leading SSPs and exchanges.
  • WordPress Monetization: The exclusive RevBox plugin connects your WordPress-powered website to the ad stack, server side technology and expert management.
  • In-app Monetization: Helps earn more ad revenue from apps by securing the best rates for the inventory.

OKO Software Images

OKO Features and Capabilities

  • Premium Ad Demand: Their premium ad demand ensures a competitive auction to secure the best possible CPMs for each impression.
  • Managed Solutions: Its completely managed solution works perfectly for publishers who wish to concentrate on producing excellent content.
  • Comprehensive Support Team: The team provides you with a complete technology stack connected to top global demand partners to administer and monitor your entire ad arrangement. 
  • Top Exchanges & SSPs: OKO gives you access to prominent SSPs, along with a variety of highly efficient smaller ones.
  • Customized Onboarding: In order to get the most out of your inventory, OKO tailors its technical set-up according to the unique needs of every publisher, by determining the ideal ratio of ad serving, auction, and supplementary goods.
  • Advanced Ads: Once they accept an application, you only need to incorporate a few code snippets on your website and make a handful of file adjustments. With Advanced Ads, this process is streamlined and can be completed in just three straightforward steps.
Have you used the software before?

OKO Key Facts

  • Founded in 1996
  • In 2013, OKO became the first UK company certified by Google as an AdSense Partner
  • In 2016, the company was awarded Google Certified Publishing Partner status.
  • OKO was acquired by Insticator Inc in 2021.

OKO Publisher Eligibility

Oko requires your site to meet some minimum standards in terms of content, design, and performance. And more importantly, that your website receives a minimum of 2 million page views per month.

OKO Ad Formats

OKO offers the following ad formats:

  • Interstitial Ads: These are full-screen ads that cover the entire screen of the device. They're typically displayed at natural transition points in the flow of an app, such as between activities or during the pause between levels in a game.
  • Rewarded Video Ads: These are ads that offer incentives to users for engaging with the ad or performing an action. A rewarded video ad is a video that a user can choose to watch in exchange for an incentive
  • In-Article/In-Feed Video Ads: These are ads that are shown between content on a webpage or between social media feeds. They place your brand, product, or service alongside social media content that is likely to be viewed by your target audience.
  • Adhesion Ads: The Adhesion ad format is a sticky ad that remains affixed to the bottom of the screen as the user scrolls through the page.
  • Contextual Video: This is an ad targeting approach that leverages video content or on-page context to deliver relevant advertisements to end users.


OKO offer four core solutions to suit varying publisher needs, such as fully managed website monetization, managed header bidding, Google Ad exchange and app monetization.

Partnering with OKO who is a GCPP means that all of their products and optimization tools are compliant with Google Policies. You’ll gain a comprehensive range of insights, services, and cutting-edge technology to enhance your digital content and attract lucrative advertising demand.

To work with OKO, it is essential that your website receives a minimum of 2 million page views per month.

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