Voluum Description
Voluum is a leading ad-tracking software that helps track, analyze and optimize all of your traffic in one place. It helps track everything in one place and offers superfast reporting. It also offers advertising tracking optimization that optimizes your campaigns. They also offer campaign automation tools that help you automate your work with rules and alerts.
Voluum Features and Capabilities
- Ad campaign tracking: Allows you to track everything and offer superfast reporting that helps easily monitor over 30 metrics about each visit, click, and conversion for both paid and organic traffic.
- Optimize campaigns: Helps save time and money with traffic distribution AI and sends more of your traffic to the offers, landing pages, or entire campaign flows that perform the best.
- Anti-fraud kit: Helps protect your budgets ad easily detect invalid traffic and blocks bot activity in your campaign flows.
- Integration: Integrates with your ad platform and controls all your digital marketing campaigns straight from the ad tracker.
- Automate your work: Use the Automizer feature to pass conversions, pause and activate campaigns, change bids, auto-update traffic costs, set auto-rules and alerts, and more
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