7 Best CPM Ad Networks in Indonesia

Last Updated: March 18, 2024
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The amount spent on digital advertising is always rising. It is anticipated to surpass $830 billion by 2026. It follows that the abundance of ad networks available to publishers, which help them locate sponsors and generate revenue, is not surprising. Publishers may now easily and securely monetize their inventory with the aid of an ad network. The majority of ad networks charge advertisers per thousand impressions under their CPM (cost per mille) model. This article explores the seven best CPM ad networks in Indonesia, providing insights into their features and benefits.

  • 7 Best CPM Ad Networks in Indonesia
    • Why Do Bloggers in Indonesia Need CPM Ad Networks?
    • 7 Best CPM Ad Networks in Indonesia
    • 1. Setupad
    • 2. iZooto
    • 3. Exoclick
    • 4. Mgid
    • 5. The Moneytizer
    • 6. Value Impression
    • 7. Zeropark
    • 8. How to Choose the Best CPM Ad Networks in Indonesia?
    • 9. The Bottomline

Why Do Bloggers in Indonesia Need CPM Ad Networks?

Here are some reasons why ad networks are advantageous to marketers as well as publishers:

  • Everything is done automatically, so there's no need to manually search for high-quality ads or ad locations. You can then concentrate on your main responsibilities;
  • Increased reach translates into increased chances for inventory sales and purchases;
  • Greater traffic for advertisers and more ad income for publishers are the outcomes of a large pool of options;
  • simplicity in managing and controlling ads for marketers and website owners alike.

7 Best CPM Ad Networks in Indonesia

Check out the best ad networks for bloggers and publishers in Indonesia.

1. Setupad

Setupad is one of the best CPM ad networks in Indonesia and helps publishers earn money from ads on their website. Setupad has an advanced in-house developed header bidding solution and various other products and optimization tools. The Google Certified Publishing Partner (GCPP), an official member of Prebid, and a registered member of the Trustworthy Accountability Group (TAG), increases publishers’ ad revenue to the maximum.

Key Information:

  • The self-serve platform helps with implementations, maintenance and optimization of header bidding.
  • The inhouse and powerful hybrid bidding solution directs campaigns ready to manage
  • It is easy to maximize your CPM through Setupad's intelligent ad refresh algorithm, which refreshes viewable ads based on user behavior.
  • Their real-time blocking software safeguards against malicious ads and ensure premium ad quality across your site.
  • Setupad's prebid.js auto-template streamlines management of demand partner adaptors (SSPs and DSPs), optimizing the library selection for each user.

2. iZooto

More than 15,000 publishers worldwide trust iZooto to be their CPM ad network and audience engagement platform. It helps you retain the audience by using various push notifications and convert the AMP site visitors into audience. Overall, it helps you accomplish all the major objectives as a publisher i.e. build your marketing list, get understanding of your audience and to easily engage and monetize. 

Key Information:

  • Allows you to integrate iZooto with Wordpress in just one click and convert your AMP visitors to audience 
  • Helps send push notifications that have been automatically composed for your audience 
  • Allows you to schedule notifications on a given time or on some recurring basis for user engagement to be on autopilot
  • Offer advanced targeting to help target users in accordance with the interests, behavior, device and location
  • Helps analyze all the necessary metrics like audience growth, campaign performance and more 

3. Exoclick

Leading ad technology provider ExoClick functions both as an ad network and ad exchange platform. One of the best CPM ad networks in Indonesia, ExoClick enables publishers to monetize their traffic with other ad networks and DSPs. Featuring 20 unique ad formats, the platform provides behavioral retargeting, access to big data statistics and strategic analytics tool to increase ROI. Additionally, they offer data updates every 60 seconds, day parting options, and round-the-clock customer assistance.

Key Information: 

  • With the help of the platform API, developers can build custom software extensions for the platform's programmatic operations.
  • ExoClick's real-time statistics take the guesswork out of your campaigns to optimize revenue with data-driven insights.
  • They provide a wide variety of web and mobile formats to monetize your inventory.
  • ExoClick reverts to queries seven days a week. Additionally, all ExoClick users have access to a comprehensive FAQ section with definitions and recommendations.
  • ExoClick gives referred publishers 5% of their lifetime earnings as long as they stay online.

4. Mgid

Reaching about 1 billion people each month, Mgid is a global native advertising platform and one of the best CPM ad networks in Indonesia. It helps you understand your audience and offers various formats to deliver messages which engage the audience. The AI-based algorithm shows only relevant content and helps scale leads, sales and brand awareness. 

Key Information:

  • Mgid offers a range of ad formats, including native ads, video ads, and mobile ads, that are designed to engage users and drive results.
  • It uses advanced optimization algorithms to ensure that ads are displayed to the right audience at the right time, resulting in higher engagement and conversion rates.
  • The platform provides detailed analytics and reporting tools that enable advertisers and publishers to track their campaigns' performance and optimize their strategies accordingly.
  • MGID has a global reach of over 850 million unique visitors per month.
  • MGID provides publishers with optimization tools and recommendations to help them improve their ad performance and revenue.

5. The Moneytizer

The Moneytizer is a plug-and-play ad network that makes it simple for publishing companies to connect with advertisers. The platform is based on their in-house Header Bidding technology, which enables them to link numerous advertising partners with each webpage. With over 40,000 sites and over 5 million daily unique visitors, The Moneytizer currently has a sizable network and is one of the best CPM ad networks in Indonesia.

Key Information:

  • Their Header Bidding technology puts the world's largest buyers in competition with each other to ensure that you always get the best revenue.
  • The platform's highest bidder model makes all advertisers compete for your ad space through a bidding process, allowing publishers to optimize their earnings.
  • Dynamic advertising units are refreshed every 25 seconds to increase visitor engagement by capturing their attention through variety.
  • The Moneytizer has a simpler integration process in contrast to many other ad network systems. The registration process is equally straightforward and the website is easy to access.
  • You get a dedicated account manager to manage the optimization of your ad revenues.

6. Value Impression

A high-converting ad network, Value Impression is one of the best CPM ad networks in Indonesia with marked CPC, RPM, and eCPM rates. With more than 8 years of experience in the advertising industry, Value Impression helps publishers optimize their ads and simplify ad operations on a single platform. Their technology is a combination of both Header Bidding, Private Marketplace (PMPs) and Programmatic Direct, to help bring real value for publishers, with solutions that guarantee total transparency and brand integrity across all screens.

Key Information:

  • They help publishers optimize each impression, enabling them to receive the highest accurate value for each impression.
  • Value Impression ads employ lazy load technology, which lets you render your ads right at the moment your viewers are likely to actually view them, so that ads do not affect your website's ranking.
  • Their advertisements have minimal impact on site speed, preserving your blog/website’s performance and rankings.
  • Valueimpression is a reputable ad network, and thousands of publishers currently use it on their websites. You can also check the advertisements that are running on other websites by looking for the value impression tag on the ads.
  • They offer excellent customer service, with  comprehensive assistance through email and Skype.

7. Zeropark

One of the best CPM ad networks in Indonesia and a performance marketing platform, Zeropark is ideal for publishers who are looking to monetize their content using future-proof solutions. The results-driven advertising platform for affiliate marketers and media buyers is ideal for anyone looking to acquire high-intent customers outside of major search engines. They have proven to deliver scalable performance against marketing benchmarks, and help diversify advertising channels beyond highly competitive sources. 

Key Information:

  • Helps connect with high-intent shoppers as they perform their search to deliver just the kind of products and offers they need.
  • Helps benefit from a wide range of incremental supply sources with audience coming from alternative search engines, browsers, app extensions, content site, comparison sites and more.
  • Offers an all-in-one campaign manage platform designed for affiliate and performance marketers.
  • Helps benefit from direct data reporting to maximize results and KPIs deliverability.
  • Unless otherwise specified, Zeropark pays publishers on a net 60-day basis. 

How to Choose the Best CPM Ad Networks in Indonesia?

When you are considering an ad network and you have a plethora of options like above mentioned, you have to review functionalities of each solution. Here are some things you should consider:

  • Targeting is a critical component of advertising strategies. As a result, customized advertisements guarantee you more money from advertising and a higher conversion rate for sponsors. Selecting an ad network with audience-relevant targeting options is essential. For example, the network needs to provide interest-based targeting if your audience is interested in particular hobbies.
  • Keep an eye on the payout rates offered by the network; higher is preferable. However, a number of variables, such as audience, geography, and ad formats, affect the CPM rate.
  • Examining your prospective ad network's payment terms and conditions is also crucial. What is the minimum payout criteria and what are the payment methods? What is the schedule for making payments?
  • It is vital that you examine supplementary features offered by your possible advertising network. To assist you effectively sell your ad space, these could include services like forecasting capability or other benefits.
  • Check the network's reputation in addition to its features and terms; if you find multiple solutions that are exactly right, it could make a difference.

The Bottomline

As a publisher, if you use the right ad network to sell your ad space, your inventory will always have ads relevant  to your website visitors, thus enhancing user experience and maximizing revenue.  Make your decision based on the previously discussed considerations, and remember that automated solutions can further streamline and expedite the selling process.


Editorial Staff at Publisher Growth is a team of blogging and AdTech experts adept at creating how-to, tutorials, listings, and reviews that can publishers run their online businesses in a better way.

Frequently Asked Questions

CPM ad networks pay publishers for every thousand impression, i.e. when the ad has been seen a thousand times and CPC ad networks pay when the ads have been clicked on.

Advertisers use CPM ads to create strong following and brand recognition. It helps them create an identity.

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