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Native advertising has become a powerful tool in India's rapidly growing digital ecosystem, offering seamless, non-intrusive ad experiences that blend naturally with content. In 2024, native ads are projected to account for nearly 65% of all digital ad spend in India, with mobile native ads driving over 70% of user engagement. This highlights the importance of native ad networks in the Indian market, as they enable publishers to deliver ads that resonate with audiences while boosting brand awareness and ROI. Choosing the best native ad networks is crucial for maximizing engagement and revenue, with these platforms playing a key role in shaping the future of digital advertising in India.
Native advertising has become a powerful tool in India's rapidly growing digital ecosystem, offering seamless, non-intrusive ad experiences that blend naturally with content. In 2024, native ads are projected to account for nearly 65% of all digital ad spend in India, with mobile native ads driving over 70% of user engagement. This highlights the importance of native ad networks in the Indian market, as they enable publishers to deliver ads that resonate with audiences while boosting brand awareness and ROI. Choosing the best native ad networks is crucial for maximizing engagement and revenue, with these platforms playing a key role in shaping the future of digital advertising in India.
When selecting the best native ad networks, several key factors must be considered to ensure optimal campaign performance such as:
Here is a list of the 7 Best Native Advertising Networks in India for Publishers to leverage profitability and success.
A super comprehensive advertising network, Setupad is perfect for publishers looking to maximize their ad revenue through programmatic advertising. Setupad offers high fill rates and competitive CPMs, catering to mid-sized and large publishers. By leveraging advanced header bidding technology, Setupad helps publishers achieve up to 30% higher revenue. This network is particularly beneficial for those seeking CPM ad networks in China and CPM ad networks for Chinese publishers, as it ensures competitive CPM rates in China. Setupad enhances user experience through its optimized design of ad placements, leading to higher revenue and engagement. This combination of features makes Setupad a top choice among ad networks in China and places it on our list of best advertising networks.
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Adgebra, one of the best native ad networks in India, has positioned itself as a leader in the native advertising space by making internet advertising language-agnostic and accessible. As a top native advertising platform in India, Adgebra caters to a wide audience, reaching over 500 million unique users while serving more than 30 billion native, rich media, and video ads each month. Its expansive network of 2000+ premium publishers and ability to serve ads in 10 regional Indian languages sets it apart among Indian native ad networks. With its native ad solutions designed to connect and engage audiences across the country, Adgebra offers businesses the tools to win the trust of consumers through impactful, localized ad experiences. This impressive reach and multilingual support make Adgebra a leading choice for businesses seeking to leverage top native ad networks in the region.
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Whizzco stands out as one of the best native ad networks in India, offering cutting-edge solutions to help publishers boost their ad revenue. By integrating with over 40 native ad networks, Whizzco delivers a competitive edge in the ever-growing native advertising landscape. In a market where native advertising in India is rapidly expanding, Whizzco's platform drives a remarkable 30% improvement in native ad performance for its clients. For businesses seeking top native advertising platforms in India, Whizzco provides innovative tools and customized solutions, making it a leader among Indian native ad networks.
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AdPushup, a leading player in the Indian native ad network landscape, specializes in optimizing ad revenue for publishers through advanced AI-driven strategies. By focusing on native ad formats, AdPushup allows ads to blend seamlessly with content, enhancing user engagement without disrupting the experience. Since native ads are becoming increasingly popular, especially as digital ad spend in India grows at a projected 16% by 2024, platforms like AdPushup play a crucial role in helping publishers leverage this trend. Native advertising offers a more personalized and less intrusive approach, driving higher click-through rates and eCPM compared to traditional formats. AdPushup’s advanced technologies, such as header bidding and ad layout optimization, help publishers maximize these benefits, ensuring they remain competitive in India’s fast-growing digital economy.
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Taboola stands out as a top native advertising platform, making significant strides with its impressive revenue of $1.62 billion, marking an 18.98% increase from the previous year. This growth underscores Taboola's pivotal role among the leading native ad networks, particularly in India. As one of the best native ad networks in India, Taboola harnesses AI-driven native ad solutions to connect advertisers with high-quality audiences, leveraging its extensive network of top publishers. This strategic approach positions it as a prime choice for Indian advertisers aiming to enhance engagement and drive revenue through non-intrusive, contextual ads. With its expanding influence and ongoing partnerships, Taboola is undeniably a major player in the competitive landscape of native advertising India.
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MGID stands at the forefront of native advertising, with a remarkable reach of approximately 1 billion people each month. Esteemed as one of the leading native ad networks in India, MGID leverages a sophisticated AI-driven algorithm to ensure that ads are not only relevant but also highly engaging. This platform offers a diverse array of ad formats designed to resonate with audiences, making it a top choice for businesses aiming to scale leads, drive sales, and boost brand awareness. In the competitive landscape of native advertising in India, MGID is recognized for its effective and innovative native ad solutions, solidifying its position as a premier platform for impactful digital marketing.
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Adsterra has emerged as a prominent player among the best native ad networks in India, offering innovative solutions to publishers and advertisers. With over 30 billion ad impressions served monthly and a proven ability to increase traffic by up to 150% globally, Adsterra stands out as one of the top native advertising platforms in India. As native advertising continues to dominate the digital landscape now accounting for about 60% of total digital ad spending in the region Adsterra’s comprehensive native ad solutions are highly sought after by publishers. Its seamless, non-intrusive ads have earned it a strong reputation in India ad network reviews, making it a preferred choice for those seeking to boost engagement and maximize revenue.
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In conclusion, choosing the right native ad network in India requires careful consideration of key factors such as audience reach, advanced targeting options, and cutting-edge technology. Native ad networks like Taboola, MGID, Adgebra and more excel at delivering seamless, non-intrusive ads that resonate with diverse audiences, driving engagement and ROI. With India's digital ad spend projected to grow by 33% in 2024 and native ads accounting for 65% of that spend, selecting the best network can significantly impact a business's success in this rapidly evolving market. Tailoring your choice to your specific publishing goals will ensure optimal results.
Editorial Staff at Publisher Growth is a team of blogging and AdTech experts adept at creating how-to, tutorials, listings, and reviews that can publishers run their online businesses in a better way.