Ads by Nimbus

Ads by Nimbus primarily offers: 

• Nimbus Unified Auction Platform: Extremely decent and scalable unified auction for maximum revenue, with support from real-time, server-side unified auction that picks the highest of the bids coming from multiple demand partners. 
• Nimbus Pro: The one-stop solution streamlines ad management to further improve the monetization of in-app promotions by controlling ads, transparency across real-time, and optimized performance of ads.
• Publisher Dashboard: The dashboard is the reporting tool which is centralized in nature and provides real-time data as well as actionable insights with good revenue metrics that will help publishers make timely data-informed decisions.

• Unified Auction connects publishers directly to the demand sources, thus doing away with intermediaries and maximizing CPM rates. 
• Real-time reporting helps to enable publishers to stay on top of their earnings, ad impressions, win rates, as well as other key parameters. Nothing is done behind closed doors. Video, display, and native ad formats for rich user experience. 
• Demand Partner Integration: Nimbus is integrated with a vast array of DSPs and SSPs, opening the doors to a very competitive demand-driven ecosystem.
• Advanced Targeting: With geographic and behavioral data, this service guarantees profound targeting of the user experience as well as ad relevance.
• Responsive Customer Support: Immediately help publishers get rid of any sort of technical issues which might affect a lower performance level on ad display.

Ads by Nimbus follow the automated revenue distribution mode so that publishers are paid promptly in accordance with data about ad performance. Payment terms and frequency may vary according to revenue share models and terms of delivery of ads with a publisher.

Nimbus offers competitive CPM rates based on determinants such as position, format, geography, and demand. Since Nimbus natively integrates with several demand partners, Nimbus usually comes with higher CPM rates for high-traffic publishers than third-party-related solutions.

• Origin: Developed initially for Timehop, Nimbus grew into a full SaaS solution for mobile apps. 
• Transparency: Known for their fully transparent reporting and revenue distribution. 
• CPM Optimization: Focuses on maximizing CPMs through unified bidding and dynamic ad format flexibility. 
• Publisher-Centric Model: Nimbus emphasizes control, customization, and transparency for publishers. 

Ads by Nimbus focuses on in-app mobile application advertising for apps that want to monetize with as little disruption as possible. They serve social, entertainment, and utility apps among others.

Nimbus reaches publishers across geographies, and advertisers can target specific geos using high-precision ad targeting. Nimbus performs outstandingly in North America, Europe, Asia, and every other region supporting large and niche markets.

Ads by Nimbus are effective for publishers with moderate to high app traffic and are dedicated to making the user experience intuitive. Suitable prospects include developers seeking in search of programmatic ad solutions and others on the lookout for a seamless, data-driven ad platform.

Based on the partnership formed, revenue share terms vary and can be discussed over the volume of impressions, ad format being used, and the reach of the campaigns. Nimbus is popular for their market-driven revenue share; thus, a fair return is assured between high and low-publishers of volume.

• Video Ads: Includes short-form video content suitable for high engagement. 
• Native Ads: Offers ads seamlessly integrated with app content for a less intrusive experience. 
• Display Ads: Standard banner ads positioned to capture user attention without overwhelming the interface.
• Interstitial Ads: Full-screen ads displayed at key transition points to maximize visibility.