AdSpirit Description
As a programmatic ad network, AdSpirit optimizes publisher inventory through a range of ad formats, including display, video, and mobile. With real-time bidding (RTB) and advanced targeting capabilities, the network’s dynamic ad allocation maximizes revenue through passback logic to recover blocked traffic and improve CPM rates. AdSpirit integrates seamlessly with multiple DSPs and ad exchanges like AppNexus, PubMatic, and Google Ad Ex, to facilitate real-time competition and improve campaign performance. Publishers seeking optimized revenue and efficient ad delivery can opt for the network due to its diverse ad formats integration flexibilities.
AdSpirit Products
- Ad Serving Platform: A feature-rich ad server for managing and optimizing display ads, video ads, and more.
- Real-Time Bidding (RTB): The platform supports RTB to maximize ad revenue by allowing publishers to sell inventory to the highest bidder in real-time.
- Creative Optimization: Includes automatic optimization of creatives based on performance data, enhancing engagement and click-through rates.
AdSpirit Features and Capabilities
- Advanced Targeting: AdSpirit offers robust targeting options, including geo-targeting, device targeting, behavioral targeting, and re-targeting to ensure ads reach the right audience.
- Campaign Optimization: Tools to optimize campaigns in real-time based on performance metrics like eCPC, eCPM, and eCPA.
- Marketplace Integration: It integrates with major ad exchanges like AppNexus, PubMatic, and Google Ad Exchange, allowing publishers to connect with a wide range of demand sources.
- Video Advertising: It supports IAB standards like VAST and VPAID and includes tools for creating and optimizing video campaigns. Integrated video conversion ensures compatibility across devices.
- Comprehensive Reporting: Provides detailed reporting on campaign performance, ad impressions, and click-through rates with exportable reports in various formats.
- Media Planning Tools: AdSpirit includes templates for planning and scheduling media campaigns efficiently.
AdSpirit Payment Info
AdSpirit offers flexible payment options for publishers, including monthly payouts, and supports different billing models based on the publisher's preference. Specific payment terms are customized based on agreements.
AdSpirit CPM Rate
AdSpirit offers competitive CPM rates, especially for publishers in niche markets, with rates varying based on targeting and demand. Publishers can optimize revenue through real-time bidding and programmatic inventory management.
AdSpirit Key Facts
- Founded in 2007
- Headquartered in Berlin, Germany
- Platform Type: Ad Serving and Programmatic Advertising Solution
- Supported Ad Formats: Display, Video, Native, Rich Media
- Site Type Monetized: AdSpirit works with a wide variety of site types, including news, entertainment, and e-commerce platforms.
AdSpirit Geos Served
AdSpirit serves a global market, supporting geo-targeting capabilities across multiple regions such as North America, Europe, Asia, and more.
AdSpirit Publisher Eligibility
AdSpirit is open to publishers of all sizes, from small blogs to large media outlets. Eligibility depends on traffic volume and content type. Publishers must adhere to AdSpirit's content guidelines, avoiding restricted content.
AdSpirit Ad Formats
- Display Ads: Includes static banners, interactive banners, and expandable ads.
- Video Ads: Supports in-stream and out-stream video ads.
- Native Ads: Seamlessly integrated ads that match the site’s content.
- Rich Media: Interactive ad formats, such as expandable banners and dynamic ads.
AdSpirit Alternatives
AdSpirit FAQs
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