AdTonos is a tactical audio advertising platform that connects advertisers with publishers. Radio stations, podcasters, or music streaming services find the use of an effective tool profitable as it assists them in increasing their revenues through online advertising. As it turns out, brands could have 15 million unique online audio listeners worldwide in close digital proximity. The publishers can get real-time ad replacement for mid-rolls and pre-rolls insertion, even with an ad server, which is integrated with DSPs that permits them to make deals on private and open or even go for direct sales. They can trade broadcasted on-air commercial breaks into a selected set of ads online for an approving listening experience for users.
AdTonos makes integration of radio stations in a matter of minutes with innovative technology, while charging maintenance fees and no installation fees. With the Drumbeat technology implementation, it creates value for the network of publishers, streaming service providers, and advertisers.