AdTonos Description
AdTonos is a tactical audio advertising platform that connects advertisers with publishers. Radio stations, podcasters, or music streaming services find the use of an effective tool profitable as it assists them in increasing their revenues through online advertising. As it turns out, brands could have 15 million unique online audio listeners worldwide in close digital proximity. The publishers can get real-time ad replacement for mid-rolls and pre-rolls insertion, even with an ad server, which is integrated with DSPs that permits them to make deals on private and open or even go for direct sales. They can trade broadcasted on-air commercial breaks into a selected set of ads online for an approving listening experience for users.
This AdTonos review highlights its easy integration, allowing radio stations to get online in minutes, leveraging innovative technology while charging maintenance fees and no installation fees. AdTonos stands out as the best audio advertising platform for publishers, enabling efficient monetization through a seamless blend of audio ads and a user-friendly interface. This AdTonos review also showcases how the platform utilizes the Drumbeat technology to create value for its network of publishers, streaming service providers, and advertisers.
AdTonos Products
AdTonos provides a suite of tools designed to enhance audio ad monetization for publishers:
- YoursTruly™: An interactive audio ad solution that allows listeners to engage directly with ads via smart speakers and mobile devices.
- Audiopixel™: A podcast attribution tool that tracks listener actions, enabling publishers to measure the effectiveness of their campaigns.
- Drumbeat: A technology that facilitates seamless integration of radio stations, enabling real-time ad replacement and monetization.
- Amplifier, Daylight, Sandstorm, Twillight: A range of solutions offering advanced targeting, analytics, and optimization capabilities for audio advertising.
AdTonos Features and Capabilities
- Provides advertising campaigns to the publishers directly from the advertisers or DSP platforms for monetizing the radio stream.
- Makes sure integration is swift and easy.
- Provides self-promo ads for the station’s broadcast.
- A referral program is an option for inviting preferred advertisers directly through the platform.
- Real-time campaign statistics are exhibited and displayed on the publisher dashboard, so one can track the playout numbers, campaign status, and income 24/7.
- Ad campaign reports can be downloaded as CSV files along with all the station’s playouts.
- Ascertains the billing is easy and transparent.
- As publishers from all around the world integrate themselves with this platform, it supplies audio inventory across the globe.
AdTonos Review: How to Signup?
To become a publisher with AdTonos:
- Visit the AdTonos Publisher Registration Page.
- Enter your email address and create a password.
- Select your country from the list; if not listed, choose "Other."
- Review and accept the Terms of Use.
- Click "Register" to complete the process.
After registration, you can integrate your station or app using the provided tools and resources.
AdTonos Review: Ad Formats
Ad Formats in AdTonos are:
- Audio Ads: In-stream ads for radio, podcasts, and music streaming.
- Interactive Voice Ads: Voice-enabled ads allowing real-time user interaction.
- Dynamic Ad Insertion (DAI): Personalized ads integrated into live or on-demand content.
- Programmatic Audio Ads: Automated buying and placement of targeted audio ads.
AdTonos Payment Info
AdTonos provides transparent payment processing for publishers:
- Net 30 days post-invoice issuance, with fees varying based on the selected Service Level Agreement (SLA).
- Primarily via direct bank transfers, requiring bank details such as IBAN and SWIFT/BIC.
- VAT invoicing is supported, with appropriate tax rates applied based on the publisher's registration details.
- Publishers can access their invoices and payment history through the AdTonos dashboard.
AdTonos CPM Rate
AdTonos offers competitive CPM (Cost Per Mille) rates for publishers, with an average CPM ranging between $5 and $7. These rates are influenced by various factors, including the type of content, audience engagement, and the specific integration method employed.
AdTonos Review: Key Facts
- Established: 2017
- Headquarters: London, United Kingdom, with offices in New York, Berlin, and Gdynia, Poland.
- Global Reach: Delivers over 1.2 billion audio ads monthly worldwide, including 734 million in the U.S. market.
- Ad Formats: Supports 8, 15, 20, and 30-second audio ads, including pre-roll, mid-roll, and post-roll placements.
- Technology: Offers proprietary tools like Audiopixel™ for tracking audio ad performance and Amplifier for enhancing ad effectiveness.
- Payment Methods: Primarily via direct bank transfers, requiring bank details such as IBAN and SWIFT/BIC.
- Integration: Offers multiple integration options, including Ads Replacement, VAST/DAAST, and Playlist integration, compatible with various platforms.
AdTonos Review: Site Type Monetized
- Radio Streaming
- Music Streaming
- Podcasts
- Audiobooks
- Mobile Apps
- Online Radio
AdTonos Geos Served
AdTonos serves a global audience, with a significant presence in regions including:
- United Kingdom
- United States
- India
- Latin America
AdTonos Pricing
AdTonos pricing varies based on factors such as ad formats, campaign size, and geographic reach. Their model typically includes revenue sharing or CPM rates for audio ads, tailored to publishers' and advertisers' needs.
AdTonos Contact Info
For publishers interested in partnering with AdTonos, here are the contact details:
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Website: adtonos.com
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Email: [email protected]
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Contact Form: adtonos.com/contact-us/
AdTonos Review: Our Final Thoughts
This AdTonos review highlights the platform's commitment to providing innovative audio advertising solutions for publishers. With a range of integration options, competitive CPM rates, and a user-friendly dashboard, AdTonos offers publishers the tools needed to effectively monetize their audio content. This AdTonos review demonstrates how the platform's global reach and advanced targeting capabilities can enhance revenue opportunities for audio publishers.
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