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The market leader in adblock revenue recovery is Blockthrough. They provide users with a better ad experience while recouping the cash lost to ad blocking. Blockthrough aids in recouping the money that users who block ads lose. It is simple to integrate and is made to operate with your current programmed and direct demand systems without any issues.
The world's largest publisher solutions provider, the BlockThrough Group, in partnership with Dennis,cheddar,complex,freestar, published the Report on worldwide ad blocking and unblocking rates by country and nation. They have explored how users might actually react to an adblock wall. They have built a technology that allows you to monetize ad-blocking users. Our solution is based on the same principles as traditional ad blockers: it's blocking ads from websites and applications. The difference is that they are using their own technology to deliver relevant, non-intrusive advertising to ad-blocking users. In other words, they are not serving ads via trackers or scripts, which makes them relevant and eliminates any concerns about privacy.
Blockthrough is an award-winning ad-filtering technology that helps the world’s leading media brands restore a healthier relationship with the 250 million users who filter their online advertising experience. It helps you measure the AdBlock rate across your sites, seamlessly restore your ad stack, delight users with a light ad experience and drive incremental revenue growth.
Blockthrough sends a one-month performance report that will show you the value of the product.
No, Blockthrough does not provide any demand. The ad networks in use are the same networks being used for regular (non-ad block) users.
Blockthrough sits within the Fuse tag and only fires when a participating ad-blocking software is operational. Blockthrough mirrors your header bidding and Google Ad Manager setup for users that would typically not see any ads.