Dianomi Description

Dianomi is a top-notch advertising platform focusing on premium content marketing in financial services, technology, corporations, and lifestyle niche. Dianomi operates a global marketplace configured to connect advertisers to over 320 premium publishers including The Wall Street Journal, Business Insider, and Forbes. This expansive network offers Dianomi access to over 510 million devices monthly primarily targeted towards affluent audiences.

Dianomi focuses on contextual relevance and brand safety to ensure users consume advertisements in a context and an environment where they are most likely to engage with branding, which increases the effectiveness and ROI of advertising campaigns. Dianomi's solutions integrate seamlessly into publishers' content while providing publishers with monetization solutions to increase user experience and revenue. So, let us now take a look at this Dianomi review and discover more about this excellent platform.

Dianomi Software Images

Dianomi Features and Capabilities

  • Contextual Targeting: Dianomi performs well with contextual targeting and delivers traditionally native ads in a way that allows effective integration.
  • Data Management Platform (DMP): For better targeting and targeting data insights, Dianomi has developed a Data Management Platform (DMP). 
  • Programmatic Integration: It enables its users to use their audience data to programmatic purchase inventory across the digital web. 
  • Brand Safety and Transparency: The platform is unique in its engagement with advertisers on brand safety and offers complete transparency of publisher performance.
  • Multiple Solutions: It delivers solutions across all publishing platforms including desktop, mobile web, publisher apps, mobile AMP, and social media platforms.


Dianomi Review: Ad Formats

  • Native Ads: A seamless extension of the publisher's editorial content, these ads deliver a less intrusive user experience. 
  • Video Ads: Dianomi offers both Native Video and Apple News Video ads that conform to the look of the host medium. 
  • Podcast Ads: These ads are integrated into podcast episodes, offering a unique way to reach audiences through audio storytelling.
  • Canvas Ads: Larger display ads that combine elements of native advertising and a longer text field.

Dianomi Payment Info

Dianomi's publisher payment approach has clear terms for payment times and thresholds to ensure timely and efficient payment for advertising placements.

Dianomi CPM Rate

The CPM rates offered by Dianomi are fully competitive in terms of geography, platforms, ad formats, and publisher inventory qualities that ensure competitive payouts.

Dianomi Review: Key Facts

  • Founded: 2003
  • Industry: Native digital advertising, with a focus on financial services, technology, corporate, and lifestyle offerings.
  • Reach: Over 8.4 billion native ad impressions are delivered every month.
  • Client Base: Works with 4 out of 5 of the largest asset management firms in the world and half of the largest banks in the U.S.
  • Stock Info: Listed on the London Stock Exchange, DNM.
  • Technology: Focused on utilizing a proprietary ad algorithm, it places premium ads into contextually relevant slots on publisher sites. ​
  • Privacy Protocol: Operates inside a cookie-less environment. Successfully demonstrating brand safety whilst remaining compliant with privacy policy.

Dianomi Review: Site Type Monetized

Dianomi offers monetization services for a wide range of site types, including news and media sites, financial and business sites, blogs, lifestyle, and professional services sites.

Dianomi Geos Served

Dianomi has a global audience reach with a strong emphasis on major markets which include, the United States, United Kingdom, and Europe.

Dianomi Publisher Eligibility

To apply as a publisher on Dianomi, your site needs to have quality, legitimate content with significant volume. Publishers should be focused on providing premium content in the finance, business, technology, or lifestyle spaces. It would be ideal for a site to be clean and not cluttered, and have solid traffic metrics to increase the chance that the application would be approved.

Dianomi Revenue Share

Dianomi collects payments from the advertisers, retains their share, and pays the remaining to the publisher. The revenue share is 30-70, where the publisher earns 70% of the revenue.

Dianomi Contact Info

The contact channels of Dianomi are as follows:

Dianomi Review: Our Final Thoughts

This concludes the Dianomi review. This review showcases clearly that Dianomi dominates the native digital advertising market, allowing ads to be smoothly integrated into premium content across multiple industry verticals including finance, technology, and lifestyle. If you are someone who is interested in native advertising, match quality content, and driving multiple sustainable solutions, we recommend checking out this Dianomi review and continuing with Dianomi.

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Dianomi Ratings Comparison

Editorial Rating
4.6
Ease of Use 5.0
Features 5.0
Support 4.0
Value for Money 4.0
Likelihood to Recommend 5.0
G2
4.1