E-Planning

The following are the products offered by E-planning.net- 

• Header bidding solution-  Publishers are allowed to work on header bidding auctions through integrating demand sources. 
  
• Ad Server- Allows comprehensive ad placement control and supports all the major formats like videos, nature, rich media, display and so on. 
  
• Programmatic marketplace- Programmatic marketplace allows the publishers to access a wide number of demand partners. 
  
• Reporting and analytical tools- Real-time insights and records are provided by tools offered at E-planning. This helps to monitor the progress of an ad campaign campaign and the revenue generated. 
  
• Ad Formats Support- A large number of ad formats are supported on the website which include banner ads, native ads, video ads, rich media ads and many more. 
  
• E-planning cloud- This is a scalable infrastructure which helps to handle high traffic and offer seamless delivery. 
  
• Custom integration- API access is provided for flexible configuration and custom functionalities.

The following are the features of E-planning- 

• Header Bidding Technology- Publishers are permitted to maximise their ad revenue generation at e-planning. The website is compatible with Prebid.js useful for header bidding implementation. 
  
• Comprehensive ad serving- Full-stack ad servers are presented by E-planning to include geolocation, device types and user behaviour for advanced targeting. 
  
• Supporting various ad formats- Various ads like video ads, original banner ads, native ads, and rich media ads are supported at E-planning. 
  
• Ad Integration- Demand-side platforms are connected by E-planning for ad exchanges. Real-time bidding is offered for inventory monetization. 
  
• Cross-platform compatibility- All web, mobile apps, and connected TVs are responsive to ad solutions provided at E-planning.net. 
  
• Offers exclusive demand sources- Exclusive programmatic deals are offered at E-planning to maximise the yield of revenue generation. 
  
• Advanced targeting feature- Contextual targeting is done to gain insights into demographics, data, and behavioural records.

Typically the publishers are paid through reliable methods like Bank Transfer, PayPal, wire transfer and so on. The payment is done within the net-30 or net-45 scheme and at the end of each cycle, the transactions are made.

CPMs differ based on a variety of factors, including traffic, site quality, country, content category and site’s user niche, floor pricing rules, and the number and type of ads displayed. While E-planning typically offers competitive CPM rates, they can largely vary depending on these factors.

• Established in the early 2000s.
• Focuses on providing solutions and strategies for programmatic advertising. 
• Offer full-stacked ad servers.
• Ad solutions are provided for TV, mobile apps, web, and connected devices.

E-Planning monetizes a plethora of site types, thereby ensuring flexibility and inclusivity for publishers from various industries, including but not limited to: 

• News and media sites 
• Blogs and niche content websites 
• E-commerce sites 
• Entertainment and Gaming sites 
• Mobile apps

E-planning aims to target global audiences across the entire world. Its market is versatile however, to be particular, the website is operative mostly in Latin America. Argentina, Brazil, Mexico, Chile and Columbia are other regions of operation.

The publishers on E-planning.net should have high-quality content to be presented. Anything illegal and copyright issues are not encouraged on the website. All the content must comply with local and international policies. Publishers with relatively high traffic volume are permitted to work on E-planning.net. 

It has competitive revenue-share models. While the share is determined by traffic volume and ad format, the publisher generally earns the majority of what is generated. Real-time reporting tools are transparent for publishers to know how much they are earning with E-Planning.

• Standard ad banners- These are of custom sizes, 300×250, 728×90, and 160×600. Other ads include rich media ads with prominence and scope for interaction.
• Video ads- Video ads are played before, between and after the original content. Rewarded video ads are exclusive as they offer some form of incentives too. 
• Native ads- These are ads which are exclusively designed to match the idea and theme of the original video content and create no hindrance in the viewing experience of the users.
• Mobile-specific ads- These are interstitial ads, sticky ads, responsive ads, and so on, which are played between transitions or appear at the bottom of the screen.
• Connected TV ads- These ads are specifically tailored for smart TVs and other streaming platforms.