Nativo

• AdStore: Marketplace for selecting monetization partners.
• Customizable Ad Formats: Includes in-feed articles, social posts.
• Analytics Tools: For tracking campaign performance and optimizing revenue.
• Native Ads: Designed to blend seamlessly with content for higher engagement.

• Nativo provides publishers with the most diverse range of demand for a comprehensive, holistic auction, including server-side bidders, unique Nativo demand, native exchanges, client-side bidders, and more. Using a single interface, you can activate, prioritize, and track your yield optimization approach.
• It allows your sales team to execute direct programmatic funds with the use of automated Deal IDs. Allow reputable DSPs immediate access to your stock for increased CPMs and revenue.
• Content Workflow Automation can save you time by combining content management and approvals into a single unified hub, not to mention special platform functionalities like content ingest and content collaboration!
• The Nativo Performance Optimization engine and machine learning take into account the components of your advertising, headlines, preview pictures, and campaign objectives to test and offer the highest-performing version of each advertisement.

Nativo pays publishers on a NET45 or NET60 basis, with minimum payment threshold $50.

CPM of Nativo varies based on various factors depending on the audience and campaign specifics

• Traffic Requirements: Nativo does not impose minimum traffic thresholds, making it accessible for smaller publishers.
• Geo Coverage: Nativo serves global markets, with no specific geographic restrictions for publishers.
• Monetization Flexibility: Allows integration with multiple monetization partners via its AdStore, giving publishers greater flexibility in choosing their revenue sources

Nativo monetizes a variety of content-driven sites, including news, lifestyle, entertainment, tech, and eCommerce platforms. It is ideal for sites with engaging, long-form content and a dedicated audience.

Serves globally

Nativo's publisher eligibility is relatively flexible. Publishers of any size can join the platform, as there are no strict traffic or audience size requirements. 

Nativo supports several native ad formats, including:

• In-Feed Ads: Ads placed within editorial content, blending seamlessly with the publisher's articles.
• In-Feed Social Ads: Native ads integrated within social media-style feeds on websites.
• Custom Native Ads: Tailored ad units that match the look and feel of the content for higher engagement.