Native monetization platforms are tools that help publishers make money from their online content and display ads. Native ads are ones that blend in with the website's content and make them less disruptive. These are ads that help engage users more because they are not disturbing them or ruining the user experience.
These platforms offer various benefits to publishers who are looking to monetize their content.
Setupad is one of the best website monetization platforms to increase ad revenue for publishers. Enjoy superior client support and have access to top SSPs.
Taboola is a web-based platform that caters to problem-solving within the digital content industry. Taboola's motto, "content you may like," accurately mirrors their business strategy, as their core business approach is centered on recommending and linking users to sites that may be of interest to them. The platform attracts individuals who are uncertain about their interests or preferences.
Popular for its high-quality service and unrivalled performance, Revcontent helps publishers gain access to unique ad solutions like gallery implementations, widgets, unrestricted API customizations, and endless scroll. Revcontent also guarantees 100% fill rates and offers monetization opportunities for a variety of platforms, including mobile and desktop, with worldwide traffic.
Google AdSense is a contextual advertising network that helps publishers monetize their websites with global fills. It offers one of the best CPC rates for niche blogs and websites. AdSense is the go-to advertising network for all entry-level publishers.
Outbrain is a prominent platform for sponsored content. It assists publishers in earning cash from material sponsored on their websites and increase traffic by advertising their content on various websites.
The native monetization platform, ClickAdilla offers native ads that imitated the content of the website and it not always identifiable as ads.
PushEngage is a mobile and web push notification service that lets you stay in contact with your users to notify them of new content or send customized notifications.
ShareThrough gives you access to the best DSPs on the market, ensuring optimized bids to increase liquidity and revenue for publishers. Their proprietary SmartSuite technology utilizes real-time stats to auto-enhance ad placements and boost performance.
Whizzco is a native ad network with superior fill rates and CPMs to optimize yield. The platform is a leading option for publishers who want to optimize revenue through content recommendation as Whizzco helps you get the best results from existing and new content recommendation vendors. As a Google MCM partner, the platform offers preferred rates to publishers through Google AdX.
Tap Native is a premium ad platform whose ads are featured exclusively within premium health and wellness websites and around health-related content.
Given a large number of options available in the market, selecting the best native monetization platform for yourself can be a daunting task. Some things to consider when you are selecting the best native monetization platform are:
It is most important to make sure that the native monetization platform you choose is in tandem with your business goals and needs. These are the factors you need to consider to choose the best for your website.
Some of the formats that native monetization platforms offer are sponsored content, recommendation widgets, in-feed ads, and more.
Native monetization platforms generally offer to report features that help publishers track the performance of ads and make data-driven decisions.
Publishers can get started by simply signing up for an account, setting ad placements, and integrating the platform's ad code into their websites.