Tap Native

Tap Native Description

Tap Native is a native ad platform focused on health and medicine. It helps publishers maximize RPMs and revenue and make native ads that are more relevant to drive targeted new visitors. It also helps publishers learn more about their audience. 

Tap Native Features and Capabilities

Tap Native is a content discovery platform that is focused on health, medicine, and wellness. Here are the features it offers:

• Focused on health: Focused on health, medicine, and wellness, which enables healthcare marketers to reach an audience of consumers or HCPs while they’re consuming content.
• Customizable formats: Offers hundreds of possible configuration combinations which bring back the true meaning of native advertising. Choose Light House optimized JavaScript tags or server-to-server integrations which give you total control.
• Monetize consumers and HCPS: Provides health and lifestyle publishers with the option to display ads for consumers or healthcare professionals (HCPs). Publishers may choose between fully automated or manual settings for greater control, ad relevance, CPMs, and revenue.
• Superior monetization: Your health audience is far more valuable than other verticals. Their smart tech stack makes those interactions even more valuable.
• No sales channel conflict: Tap Native ads don’t display any existing display ads, so the revenue is 100% accretive. In addition, Tap Native doesn’t sell branded ads, is a network buy, and doesn’t sell any site individually. This model ensures we don’t cannibalize our publishers' direct sales revenue.
• Insightful analytics: Helps understand your most valuable pages and the types of health offers your audience engages with most.

Tap Native Payment Info

Tap Native pays net-30 at the end of each calendar month. January earnings are paid at the end of February, and February earnings are at the end of March. You can set your payment preference in the publisher finance section to receive an ACH direct deposit or a bank wire.

Tap Native Key Facts

Tap Native is the leading native ad platform focused on health and wellness topics. Through natively integrated ad units, health-related marketers promote their content to millions of health-conscious consumers and healthcare professionals across the Tap Native global network of top-tier publishers. Tap Native management is composed of healthcare and native ad tech veterans with over 40 years of combined experience collaborating with top-tier companies, brands, and technology.

Tap Native Site Type Monetized

Tap Native is focusedon websites that center around health.

Tap Native Publisher Eligibility

Tap Native requires publishers to have a minimum of 1 million page views monthly to be able to join. The site or content must not advocate or celebrate the irresponsible use of drugs, alcohol, tobacco, hate, politics, gambling, or sexual content.