The Best Affiliate Ad Networks for Publishers

To monetize your content, you must look at affiliate ads. Affiliate ads for publishers work on the principle of affiliate marketing. This is also known as affiliate advertising. In this form of advertising, you get revenue every time someone purchases through your link or code. You have to refer a product or service through blogs or social media. You may even use word of mouth to increase the number of people who use your affiliate links and codes. Many popular bloggers and YouTubers use this method of earning revenue. However, finding enough affiliate ads from various brands to populate your blog can be difficult. This is where affiliate ad networks can help. 

Affiliate ad networks connect publishers like you with advertisers and brands looking for affiliate brand ambassadors. They can help you get ads from various sources, and if you choose the right affiliate ad network, you will find plenty of ads in your niche. This will make your content high-value and keep your consumers engaged. 

Benefits of Affiliate Ad Networks for Publishers

Affiliate ad networks offer a unique advertising model where publishers can earn commissions by promoting products or services from advertisers. This model can provide several benefits for publishers looking to monetize their websites or platforms. Here are some key advantages of affiliate ad networks:

  • Performance-Based Revenue: Affiliate ad networks operate on a performance-based model, meaning that publishers only earn commissions when their referred users take a desired action, such as making a purchase or signing up for a service. This aligns incentives and ensures that publishers are compensated for actual results.
  • Diverse Monetization Opportunities: Affiliate ad networks cover a wide range of industries and niches, allowing publishers to promote products and services that are relevant to their audience. This diversity provides ample opportunities to match affiliate offers with the interests of your readers.
  • Low Entry Barrier: Joining most affiliate ad networks is typically free and doesn't require significant upfront investments. This makes it an accessible option for publishers of various sizes, from small blogs to larger websites.
  • Passive Income Potential: Once affiliate links are set up, they can continue generating income over time, even when the publisher isn't actively promoting them. This passive income potential can supplement other revenue streams.
  • Audience Trust: When publishers promote products or services they genuinely believe in, it can enhance their credibility and foster trust with their audience. Authentic endorsements are often more effective at driving conversions.
  • Global Reach: Many affiliate programs have a global reach, allowing publishers to earn commissions from customers around the world. This is especially beneficial for websites with an international audience.
  • Flexibility in Promotions: Publishers have the flexibility to choose how they promote affiliate products. This can include product reviews, comparison articles, banner ads, email marketing, and more.
  • Data and Analytics: Affiliate ad networks typically provide publishers with tracking tools and analytics to monitor the performance of their campaigns. This data enables publishers to optimize their strategies for better results.
  • Incremental Revenue: Affiliate marketing can serve as an additional revenue stream alongside other monetization methods, such as display ads or sponsored content.

The Real-Time Buying (RTB) CPM network Sovrn enables you to serve advertisements. It functions similarly to an exchange where you first "announce" or make your current ad inventory available, allowing the advertisers to adjust their bids to obtain your ad inventories.

Commission Junction has been the trusted leader in affiliate marketing technology for over 20 years. Their platform allows you to monetize the business at scale, access unparalleled data and expertise, and reach world-class brands.

Impact.com is the leading partnership management platform in the world, transforming how businesses are managed and enhancing all types of partnerships like traditional rewards affiliates, commerce content publishers, influencers, B2B, etc.

ShareASale is an affiliate network marketing located in Chicago, IL, USA. ShareASale provides services to the affiliate and the merchant. Affiliates utilize ShareASale to search for promoting products and earn commissions for referrals on those products.

Advidi is a network for affiliate marketers where you may advertise digital goods and services to make money.

Skimlinks is a commerce content monetization platform. Their technology helps you automatically monetize product links in commerce-related content.

Affilinet and Zanox have not become a part of Awin. Awin has a combined network of more than 100,000 publishers partnered with 6,000 advertisers. The network is continuously growing and every 24 hours , 230 new affiliates are joining this network. Some of the advertisers one can choose to work with are: National Express, Boohoo.com, Hotels.com, Waitrose, Fortnum & Mason, and many more. Awin also gives access to their white papers, sector trends and editorial publications, offering thus very comprehensive market insights.

Adsplay

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Adsplay provides publishers with access to hundreds of advertisers and high-performing campaigns. 

AdsKeeper

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AdsKeeper is a growing ad recommendation platform that adjusts native ads to the needs of affiliates, direct advertisers, and media agencies. AdsKeeper helps publishers monetize their audience by simply displaying native recommendation ads on the website. Their artificial intelligence picks the content that the visitor is most likely to engage with based on the behavioural patterns they were following on other websites.

FlexOffers is a one-roof affiliate marketing solution for publishers. 


How to Choose the Best Affiliate Ad Network?

Choosing the best affiliate ad network for publishers requires careful consideration of several factors to ensure that the network aligns with your goals, audience, and content. Here's a step-by-step guide to help you make an informed decision:

  • Define Your Goals: Clearly outline your objectives for joining an affiliate ad network. Are you looking to generate revenue, enhance user experience, provide valuable recommendations, or achieve these goals?
  • Identify Your Niche: Consider your website's niche and your audience's interests. Choose an affiliate ad network that offers products or services relevant to your content and the needs of your readers.
  • Research Available Networks: Explore different affiliate ad networks available in your niche. Research their reputation, track record, and the types of advertisers they work with. Look for networks that align with your brand values.
  • Commission Structure: Evaluate the commission structure offered by each network. Some networks offer fixed commissions, while others use performance-based models. Choose a structure that suits your revenue goals and preferred payment approach.
  • Cookie Duration: Consider the cookie duration offered by the network. Cookie duration determines how long a user's click on your affiliate link is tracked. Longer durations provide more opportunities for conversions.
  • Affiliate Support: Check the level of affiliate support provided by the network. Reliable support can be crucial for resolving issues, getting guidance, and optimizing your campaigns.
  • Payout Threshold and Frequency: Understand the network's payout threshold and payment frequency. Some networks have minimum earnings required before payouts are issued. Choose a network with terms that fit your preferences.
  • Payment Methods: Check the payment methods offered by the network. Ensure that the payment methods available are convenient for you and accessible in your region.
  • Reporting and Analytics: Evaluate the quality of reporting and analytics tools the network provides. Robust reporting allows you to monitor your campaigns, track conversions, and make data-driven decisions.
  • Reputation and Reviews: Look for reviews and testimonials from other publishers who have worked with the network. Their experiences can provide valuable insights into the network's performance, reliability, and payment process.

Need help finding the right affiliate ad network for your content? Publisher Growth, with its access to the best affiliate ad network for publishers, Publisher Growth is here to help you. We will notify you once we have found the best affiliate ad network for you to partner with. Sign up for Publisher Growth here.

Frequently Asked Questions

An affiliate ad network is a bridge between you and advertisers. They help you find the best advertisers and thus scale your content.

Affiliate ads are ads where you refer a product or service to your consumers. You earn revenue every time someone purchases from your referral code or link.