In a subtle but effective ad format, Pop-under ads pop up into full-screen ads but behind the active browser. The ads are not superimposed in the main browser window and are hidden in a new one, and the user sees them only after the main window is closed. It is effective for lead generation, retargeting, and conversions. The global market for pop-under ads is projected to reach USD 6.34 billion by 2024, growing at a compound annual growth rate (CAGR) of 12.3% from 2019 to 2024.
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Choosing the best pop-under ad networks for your website involves careful research and consideration of various factors. Here's a step-by-step guide to help you select the right pop-under ad network:
Choosing the best pop-under ad network requires careful consideration of these factors to ensure that the network aligns with your website's goals and your users' preferences.
An innovative ad network, TrafficHaus is a pop-under ad network that helps publishers monetize their traffic via both internal advertisers and partners. They work with over 40 different network globally and their 2 decades of experience has made them a leader in the online advertising industry.
A global pop-under ad network, TrafficHunt gives wide variety of tools to publishers. Their pop-under ads open in a window under the tab that user visits and is an effective way to get their attention. With simple integration, real-time reporting and bi-weekly payments, it is a solid network for publishers.
One of the best pop-under ad network, MediaModern guarantee timely and high payments for publisher's traffic. The network uses an old form of advertising on the web to help you monetize content.
UngAds is a prominent advertising network offering multi-channel advertising solutions through CPM and CPA pricing models, ensuring profitable and efficient ad campaigns. The platform delivers detailed targeting options and supports publishers, advertisers, and affiliate marketers with powerful advertising tools.
CPM (Cost Per Mille or Cost Per Thousand) rates for pop-under ad networks can vary widely depending on several factors, including the ad network itself, the quality of your website traffic, the geographical location of your audience, the niche of your website, and the current demand for pop-under advertising. Keep in mind that CPM rates are subject to change over time.
By maximizing fill rates and leveraging advanced targeting capabilities, publishers can monetize their traffic effectively while maintaining user engagement. This approach not only enhances revenue potential but also establishes a sustainable advertising model that balances profitability with audience satisfaction.