Outbrain
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Outbrain Description

Outbrain is a prominent platform for sponsored content. It assists publishers in earning cash from material sponsored on their websites and increasing traffic by advertising their content on various websites.

This advertising network boasts of serving about 344 billion monthly impressions in over 55 countries. Outbrain offers both publications and marketers unique solutions that are technologically advanced.

Outbrain is among the best ad tech solutions for publishers looking to monetize their websites with native advertising. This ad network can also help publishers look for effective mobile monetization options.

It includes an easy-to-use interface and provides real-time updates and reporting. It offers a comprehensive activity dashboard from which customers can track, manage, and improve campaigns using real-time data and analytics. It employs sophisticated tools that let organizations of all sizes share content with precisely focused audiences while meeting business objectives such as boosting quality traffic, hitting new audiences, and boosting sales leads and conversions.

Outbrain Features and Capabilities

Outbrain Payment Info

The minimum payout threshold is $50 for payments, and this is paid according to the terms of your agreement. It operates on a net 30-day payment cycle.

Outbrain Key Facts

Outbrain helps publishers monetize and engage their audience. Publishers can take advantage of an industry-defining technology suite built with a passion for monetizing, engaging, and supporting the success of the open web. It is a customizable, dynamic, and tailored recommendation experience built to engage audiences and optimized for your business goals.

Free
Best for Startup agencies who want to automate their reporting
$0/month
5 Clients
Starter
Best for Startup agencies who want to automate their reporting
$240/month
15 Clients
Unlimited Reports
Unlimited Live Dashboards
Professional
Best for Agencies who want a brandable marketing platform
$500/month
30 Clients
Unlimited Reports
Unlimited Live Dashboards
Enterprise
Best for Large agencies who want to scale their processes
Contact us
Everything in Team plan &
Marketing Operations - Workflow Management
Marketing Analytics
Custom Connectors
Data
HIPAA compliance
Franchise Solutions
Storage
150+ Data Sources
Free
Best for Startup agencies who want to automate their reporting
$0/month
5 Clients
Starter
Best for Startup agencies who want to automate their reporting
$300/month
15 Clients
Unlimited Reports
Unlimited Live Dashboards
Professional
Best for Agencies who want a brandable marketing platform
$625/month
30 Clients
Unlimited Reports
Unlimited Live Dashboards
Enterprise
Best for Large agencies who want to scale their processes
Contact us
Everything in Team plan &
Marketing Operations - Workflow Management
Marketing Analytics
Custom Connectors
Data
HIPAA compliance
Franchise Solutions
Storage
150+ Data Sources

Outbrain Site Type Monetized

Outbrain works with publishers of all sizes and categories. You can find Outbrain powering engagement and revenue on sites like CNN, ESPN, Time Magazine, and many more.



 

Outbrain Publisher Eligibility

To signup with Outbrain, publishers have to have a minimum of 10 million monthly US article pageviews. There are no publisher language requirements. But if you have quality content, you will be accepted as an Outbrain publisher even if you have as little as 3 million US visits.

Outbrain Pricing

0

Outbrain Ad Formats

Outbrain offers the following ad formats:
Carousel Ads: These allow you to advertise a wide range of products.
Text Ads: These feature text and text links that marketers use to promote the message and products.
Image Ads: These consist of an image that provides information about the business.  
Video Ads: These are small, informative videos that advertise products and are displayed before or after a video.

Outbrain Faq

No. Unlike others, Outbrain supports asynchronous ad loading, so your widgets will have no impact on page load time.

Definitely, Outbrain provides AMP-specific widget codes by request. During setup, an Outbrain Publisher Launch specialist will be available to send this to you.

Revenue generation will vary from site to site due to a number of factors. These include: Audience: Some audiences are more engaged with content recommendations than others Category: Some website categories are more conducive to engaging with content recommendations Widget Type: Different widget formats/layouts will yield different results Widget Placement: Positioning of widgets on your page will yield different results Outbrain widgets should be deployed for at least 30 days in order to allow for adequate data to be collected. This will make insights for optimization clear and will give their algorithms enough data to automatically optimize revenue via more targeted recommendations for your audience.

Yes, Outbrain encourages publishers to leverage its Amplify platform to reach new audiences.

Outbrain works with publishers of all sizes and categories. You can find Outbrain powering engagement and revenue on sites like CNN, ESPN, Time Magazine, and many more.

Outbrain Products

Outbrain offers the following products to publishers:

Native ad server,

Editorial, 

Engage dashboard, 

Audience rules, 

Conversion card, and

SmartLogic.