Publift

• Standard Ad Formats: Publift offers ad formats that are suitable for sites across multiple genres and styles.
• Innovative Ad Formats: Like interscoller, Flexi Slots, Miniscroller etc, for higher CPMs and better deliverability.
  
• Fuse Tag: Their Fuse tag programmatically builds new auction strategies: improves monetization, and enhances page performance to deliver faster ads with better viewability.

• Higher Bids: With Publift you get to have 30+ premium ad partners bidding for your ads, to ensure the highest possible revenues for your space.
• Programmatic Solutions: Offers the most recent programmatic monetization technologies, like header bidding and Google Exchange Bidding (EBDA)
• Brand Safety: Publift offers strong brand safety measures to eliminate spammy ads. Adwizard, their Chrome extension enables publishers to disable unpreferred ads in real-time.
• In-House Adtech Solution: Publift lets you do away with many scripts, partners, reporting systems, and platforms, via their unique plug-and-play adtech solution.
• PMP Deals: Available to large publishers, Private Marketplace deals have a large dollar value but is frequently a very challenging process without adtech expertise. Publift handles setup, troubleshooting and reporting on behalf of publishers, to help you benefit from more premium ads
  

Publift issues payments via direct bank transfer in the currency of your choice. The Google revenue is paid every 30 days, and all other revenues from other networks are paid in 3-month arrears. 

CPM of Publift varies based on various factors such as geographic location, Ad inventory, and content type.

• Founded in 2015, Publift offers digital publishers (website/ blog owners) and app publishers (or developers) access to hard-to-reach premium advertising partners.
• They have a range of standard as well as new innovative ad formats for higher CPMs and better ad deliverability.
• Publift eliminates spammy ads through robust brand safety measures.

Publift is a programmatic advertising network that specializes in helping small to medium-sized publishers monetize their website.

Publift has clients in 60 countries, globally.

Publishers have to meet some eligibility requirements to sign up with Publift, which includes either a monthly traffic of 500,000 page views or a minimum monthly revenue of USD 2000. However, they can make exceptions for publishers that regularly publish high-quality, original content with genuine traffic.

Publift offers the following ad formats:

• In-Content Ads: These are ads that appear within the content of a web page.
• Banner Ads: These are ads that are displayed at the top of the page and move out when the user scrolls.
• Sticky Ads: These are ads that stick to their position as the user scrolls through the content of the page.
• Vignette Ads: These are ads that occupy the entire screen of the website or the app.
• Multiplex Ads: These are ads that feature multiple ads and offer content relevant to the users.