The Best Ad Networks for Investing and Finance Sites

Do you enjoy teaching people how to save money? Yet you have not turned your finance blog into a revenue-generation machine. Finance ad networks for publishers are specialized advertising networks that connect financial advertisers with publishers that have relevant financial content. These networks provide publishers, like you, with the opportunity to monetize your content by displaying ads related to financial products and services, such as banking, insurance, and investing.

Finance ad networks typically offer higher payout rates than general ad networks because they specialize in a specific niche, which allows them to target ads more effectively to users and provide advertisers with a better return on investment. These networks also often work with premium advertisers, which can provide higher-quality ads and a better user experience for visitors.

Benefits of Finance Ad Networks for Publishers

If you are wondering what benefits a finance ad network can offer you, wonder no more. Finance ad networks can provide several benefits for publishers like you, including:

  • Increased revenue: Finance ad networks typically offer higher payout rates than other types of ad networks, which can result in increased revenue for you.
  • Access to premium advertisers: Finance ad networks often work with premium advertisers, including banks, investment firms, and insurance companies, which can provide higher-quality ads and a better user experience for visitors.
  • Targeted advertising: Finance ad networks can use advanced targeting technologies to deliver highly relevant ads to users based on their location, interests, and behaviour. This can improve click-through rates and revenue.
  • Brand safety: Finance ad networks often have strict guidelines for the types of ads they allow on their network, which can help ensure brand safety for publishers. This can reduce the risk of displaying inappropriate or offensive ads, which can harm a publisher's reputation.


iZooto is an owned audience marketing solution that leverages push notifications as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue.

Setupad is one of the best website monetization platforms to increase ad revenue for publishers. Enjoy superior client support and have access to top SSPs.

Ezoic makes sure that websites utilizing their technologies comply with the AdSense guidelines because they are Google Certified Publishing Partners. Ezoic does not require you to have an AdSense account, but if you do, it must be in great condition, as Ezoic cannot approve sites that AdSense has banned due to policy breaches.

MonetizeMore is a rapidly expanding ad tech company that has established itself as one of the industry leaders in ad revenue optimization. The platform offers a range of tools and solutions to publishers to maximize revenue from digital advertising.

Google AdSense is a contextual advertising network that helps publishers monetize their websites with global fills. It offers one of the best CPC rates for niche blogs and websites. AdSense is the go-to advertising network for all entry-level publishers. 

Sulvo

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Sulvo is a programmatic ad server that delivers on-target metrics on revenue and engagement. Their containers prevent revenue loss by recapturing adblock visits, serving special formats, and maximizing auction participation by including as many of your buyers as possible. Sulvo simplifies the process of bringing together all of your buyers, including Ad Manager / AdX, Adsense, Amazon, Relābe, and all Prebid-compatible demand.

Media.net

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One of the largest contextual advertising platforms, Media.net offers cutting-edge ad tech with server-to-server technology to publishers. It has one of the largest pools of advertisers in the world and its ads can help you maximize your monetization.

Yahoo Gemini is a native advertising network that helps drive traffic to your website, raise brand awareness, promote your app and increase online traffic.

FlexOffers is a one-roof affiliate marketing solution for publishers. 

Dianomi is a native ad platform for business and finance websites. 


How to Choose the Best Finance Ad Networks for Publishers?

When choosing a finance ad network as a publisher, there are several factors to consider to ensure that you are selecting the best network for your specific needs. Here are some things to keep in mind:

  • Determine your advertising needs: Before choosing a finance ad network, consider what types of ads you want to display on your site and what types of advertisers you want to work with. 
  • Research ad networks: Do your research to identify finance ad networks that specialize in your target market or microniche. Read reviews, check out the network's website, and contact the network directly to learn more about their services, payment terms, and requirements for joining.
  • Compare payment terms: Compare the payment terms of various finance ad networks to find the best deal for your site. Look at factors such as payout rates, payment frequency, and payment threshold to determine which network offers the most favorable terms.
  • Consider ad formats: Consider the types of ad formats that the finance ad network offers. Do they offer the types of ads you want to display on your site? Do they offer different ad formats, such as video or mobile ads, that might be more effective for your site.
  • Check for brand safety: Make sure that the finance ad network has strict guidelines for the types of ads that they allow on their network. This can help ensure brand safety for your site and reduce the risk of displaying inappropriate or offensive adverts.

By considering these factors, you can choose a finance ad network that is the best fit for your site and help you generate maximum revenue while maintaining brand safety and a positive user experience.

Finance is a particularly hot topic perpetually, and it is necessary to choose the best ad network for it to be able to do justice to such a website. If you have a steady stream of daily visitors, you must take a solid decision with respect to the network. If you need help picking the right ad network for you to work with, Publisher Growth can help. We can find the best pre-roll ad network for your content and notify you. Sign up for Publisher Growth here

Frequently Asked Questions

Publishers typically get paid by finance ad networks through a revenue-sharing model, where they earn a percentage of the revenue generated from the ads displayed on their site. Payment terms can vary from network to network, but most networks offer payment on a regular schedule, such as monthly or quarterly.

Publishers should consider their advertising needs, research ad networks, compare payment terms, consider ad formats, look for targeting capabilities, and check for brand safety when choosing a finance ad network.