Personal Finance has become a favorite among publishers, and this particular niche has pretty high CPMs associated with it too. Given that it is a very specific niche, there are some specific networks that work with it too. Here, we have listed the best ad networks for personal finance websites that can facilitate and help you drive traffic to your website, monetize your content, and generate high revenue.
However, having said all this, the most effective way to choose the right ad network is to ensure you try and run them for the month. Most of the SSPs and ad networks will require 28 days to get your sites approved on major DSPs and let the optimization kick in.
iZooto is an owned audience marketing solution that leverages push notification as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue
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Ezoic makes sure that websites utilizing their technologies comply with the AdSense guidelines because they are Google Certified Publishing Partners. Ezoic does not require you to have an AdSense account, but if you do, it must be in great condition, as Ezoic cannot approve sites that AdSense has banned due to policy breaches. Ezoic does not seek websites that are primarily corporate or e-commerce in character, but rather sites that are informative and content-rich, creative, and appealing. But it can be taken into consideration if your website is a blog that is connected to an online store.
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Google AdSense is a contextual advertising network that helps publishers monetize their websites with global fills. It offers one of the best CPC rates for niche blogs and websites. AdSense is the go-to advertising network for all entry-level publishers.
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Yahoo Gemini is a native advertising network that helps drive traffic to your website, raise brand awareness, promote your app and increase online traffic.
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